“Trigger-based content and advertising are well positioned to become normal in digital signage as programmatic platforms continue to make in-roads and allow for the application of data to prompt serving to a digital sign. We are already seeing trigger-based ads emerge. […]
Celebrated speaker, marketing specialist and author David Meerman Scott delivered the keynote at this past year’s Digital Signage Expo. In this presentation, entitled Real-Time Marketing, Newsjacking and Digital Signage, Scott outlines meaningful, measurable and low/no-cost strategies to instantly reach your digital signage audience directly. […]
A lot of traffic on this site continues to be generated by readers looking for low-cost digital signage player solutions – as in 100s of page views a day just for a round-up of Raspberry Pi options. I also see a lot of interest in posts involving Chrome devices and PC sticks. […]
Manchester, United Kingdom–Leading developer of software and hardware solutions, VXL, today enters the digital signage market with a new product – Illumineye DS Suite. Engineered from the ground up to deliver everything a company needs to deploy digital signage – but at a price that’s far lower than comparable products. […]
The use of retail analytics in the world of brick and mortar retail is intensifying and constantly finding new ways to innovate as retailers use big data and qualitative data to maximize their engagement with customers, learn more about consumer behavior and increase transactional value. […]
Spotted by an industry vet connecting through Miami’s airport … The wonky screen in the right has a notification message reminding the screen operator he or she can upgrade to Windows 10! It’s not that hard to disable this stuff, and avoid looking like a doofus. […]
It is endlessly amazing to come across yet more companies introducing digital signage software platforms, when there are already 100s and possibly 1,000s (no, really) out there. At least the latest is not two guys and a dream, but a company with 40 years in thin client software that must have some sense of a market for their variation on an extremely common theme. […]
NEW YORK, July 4, 2016 /PRNewswire/ — “Increasing demand for digital signage in public & commercial sectors along with improvements in technology offerings & infrastructure expansions driving the digital signage market” The digital signage market was valued at USD 16.88 billion in 2015 and is expected to reach USD 27.34 billion by 2022, at a CAGR of 6.7% between 2016 and 2022. […]
The project was a three-screen video wall featuring custom content based on Godiva’s seasonal promotion calendar. The display is one large canvas over two or three screens inside Godiva retail locations throughout the U.S. and Canada, driven by Mood’s MVision media player. […]
USA – NEC Display Solutions of America, a leading provider of commercial LCD display and projector solutions were the winners of six InfoComm16 awards, including Rental & Staging Systems for its 65-inch Ultra High-Definition (UHD) display and Direct View LED video wall. […]
Guest Post: Richard Fortin, ITESMEDIA Richard Fortin Are you engaging your employees during their shifts? In this second of two posts, we will look at three other ways to increase your employees’ commitment in the workplace, using digital signage. Part 1 is here. […]
Online ad-space booking will aid industry consultants and analysts, out-of-home advertising companies, the major brand owners and the entire outdoor media industry value chain stakeholders to align their market centric strategies according to ongoing and expected trends in future. […]
The digital Signage Business Climate Index Spain and Portugal has declined by 14,66 base points from 69,40 base points to 54,74 base points. The number of negative answers from the market participants increased, however, more than half of the polled companies register a good situation for their products and services in May. The optimism towards the near future is rated much more conservative. […]
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