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Search results for “programmatic”:

Tuesday, August 24, 2021 Tue, Aug 24, 2021

AI SaaS platform Alfi and DOOH adtech platform Lemma collaborate on network deployments in Denver International Airport and Indira Gandhi International Airport, New Delhi, India (Stockhouse)

…e OOH ad space with programmatic DOOH. Lemma empow… · …he first end-to-end programmatic DOOH exchange, ac… · … evaluation, making programmatic advertising one o… · …erms of spending on programmatic advertising, the … · …e OOH ad space with programmatic DOOH. This is a m… · …om a wider array of programmatic buyers and seller… · …Alfi and Lemma have signed a letter of intent to c… […]

stockhouse.com
Tue, Aug 24, 2021 at 12:11 AM

Monday, August 23, 2021 Mon, Aug 23, 2021

Sunday, August 22, 2021 Sun, Aug 22, 2021

The Drum: VIOOH says digital OOH advertising complies with today’s ethical standards

…st the dominance of programmatic in digital displa… · …he creative used in programmatic OOH ads can also … · …inventory is traded programmatically, and through … · …hat can be found in programmatic display. Digital … · …be set up. Data, programmatic and the demise of… · …and fulfilment. The programmatic outdoor ecosystem… · …ed, the addition of programmatic is enabling OOH t… · …by EMMA COORAY. These days, advertisers must na… […]

thedrum.com
Sun, Aug 22, 2021 at 2:01 PM

Thursday, August 19, 2021 Thu, Aug 19, 2021

Out of Home’s Moment of “Resilience, Reinvention and Revitalization” (OOH Today)

…digital screens and programmatic services and trad… · … and connecting the programmatic “pipes” among… · …-out-of-home (DOOH) programmatic during the pandem… · …rrently buying DOOH programmatically. And 22% of b… · …oat. These, plus programmatic and other innovat… · …By Barry Frey, CEO and president of the DPAA. O… […]

oohtoday.com
Thu, Aug 19, 2021 at 2:30 PM

Tuesday, August 17, 2021 Tue, Aug 17, 2021

Monday, August 16, 2021 Mon, Aug 16, 2021

Thursday, August 12, 2021 Thu, Aug 12, 2021

OOH’s Value as a Channel Increases Post-iOS 14.5: How Three Top Marketers Are Adapting to the Post-IDFA World (AdQuick)

For the past decade, mobile apps have relied on Apple’s Identifier for Advertisers (IDFA) to track users across other apps and websites for targeting and measurement.  But with the implementation of App Tracking Transparency (ATT) in iOS 14.5, app developers must now request permission to track their users beyond the app in use. […]

adquick.com
Thu, Aug 12, 2021 at 2:00 PM

Wednesday, August 11, 2021 Wed, Aug 11, 2021

16:9 Podcast: Doug Lusted On How AdStash Makes Essentially Free, Ad-Based Digital Signage Work In The SMB Market [With Transcript]

…ogy they need to go programmatic with no monthly f… · …l signs to multiple programmatic ad exchanges at o… · …ust like almost any programmatic platform, we aim … · …re getting from our programmatic partners. Give… · …d where we are with programmatic, some months we h… · …works looking to go programmatic, and if you look … · … much to bill these programmatic partners, everyth… · …ty to make money on programmatic ads or save money… · …as much when it’s programmatic?  Doug Lusted… · …as much when it’s programmatic, and I think that… · …ional campaign, but programmatically, by nature is… · …ven that we only do programmatic advertising, most… · …se, if they’re on programmatic and not going thr… · …ed as more and more programmatic platforms come in… · … even get into what programmatic is and how it wor… · …tly themselves, not programmatic, just traditional… · …clusive rights over programmatic sales. We’re… · …e we’re at in the programmatic industry is this … · …f it will shift the programmatic as adoption incre… · …venue, it is to the programmatic side?  Doug L… · …gest bottlenecks of programmatic right now. There… · …mpossible for these programmatic exchanges to wrap… · …more established to programmatic platforms saying,… · …e got pushback from programmatic exchanges because… · …t’s basically our programmatic partners job and … · …mission only on the programmatic revenue that we b… · … not being added to programmatic exchanges because… · … heard rumblings of programmatic and we always tho… · …so when we heard of programmatic coming down and w… · …ve. And how many programmatic platforms are you… · …m not as close to programmatic as a lot of peopl… · …e that’s what our programmatic partners do for u… · …The 16:9 PODCAST IS SPONSORED BY SCREENFEED –… […]

sixteen-nine.net
Wed, Aug 11, 2021 at 1:00 PM

Volta Charging, Place Exchange sign gas station DOOH agreement (Digital Signage Today)

…y-side platform for programmatic DOOH media, after… · …ds Volta Charging's programmatic options for media… · … buyers to purchase programmatic ads from Volta Ch… · …y combined with the programmatic buying benefits o… · …s. "The enhanced programmatic capabilities deri… · …Volta Industries Inc., a producer of electric vehi… […]

digitalsignagetoday.com
Wed, Aug 11, 2021 at 10:00 AM

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