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South Africa’s OOH operator Tractor Outdoor outlines strategic steps for 2022 (Media Online)

By Remi Du Preez, Tractor Outdoor. As someone who is firmly entrenched in digital out of home (DOOH) media, there are several key learnings that have become increasingly clear to me over the past year, which I believe will set the scene and pave the way for the 12 months that follow. I’ve distilled these learnings and observations into five key take-outs. […]

themediaonline.co.za
Sun, Feb 20, 2022 at 4:31 PM

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