Raw Feed & Search

Hivestack says its integration with BlueFocus Media will allow Chinese brands to run DOOH campaigns globally (ExchangeWire)

…ing the benefits of programmatic DOOH to enable Ch… · … the leading global programmatic digital out-of-ho… · …ology. By utilising programmatic DOOH, brands in C… · …Chinese brands that work with BlueFocus Media can … […]

exchangewire.com
Tue, Mar 8, 2022 at 2:58 PM

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A study by DOOH agency Talon Outdoor shows its DSP delivers better results than online advertising (More About Advertising)

…iding confidence in programmatic OOH’s ability t… · …to redefine the OOH programmatic market with a dat… · …Talon’s latest research into the effectiveness o… […]

moreaboutadvertising.com
Tue, Mar 8, 2022 at 2:57 PM

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‘India Talks OOH’ conference March 8, 2022 (Media4Growth)

…nel marketing· The programmatic OOH jamboree – … · …The event is aimed at stakeholders of OOH industry… […]

media4growth.com
Sun, Mar 6, 2022 at 4:33 PM

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PDOOH: A Marketing Term Entrepreneurs Should Know (Entrepreneur)

…Bureau). What is programmatic DOOH? Programm… · …By Amanda Dorenberg, President of COMMB (Canadian… […]

entrepreneur.com
Sun, Mar 6, 2022 at 4:32 PM

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AdTECH: OOH – Singapore conference March 30, 2022 agenda and info (Ministry of New Media)

…st get onboard with programmatic OOH and why 2022 … · …WEDNESDAY MARCH 30, 2022. 08:45 REGISTRATION. … […]

2022adtechsin.ministryofnewmedia.com
Sun, Mar 6, 2022 at 4:32 PM

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Case study: How Filipino fuel company Seaoil used DOOH location targeting to to attract drivers (Campaign Asia)

…eaoil station using programmatic DOOH. Strategy: T… · …programmatic DOOH campaign used live traffic signa… […]

campaignasia.com
Thu, Mar 3, 2022 at 6:28 PM

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Clear Channel LaunchPAD goes live in France with Hivestack as first Digital Out of Home (DOOH) Supply-Side Platform (SSP) partner

… the leading global programmatic digital out of ho… · … Channel Europe’s programmatic buying platform, … · …heir DOOH inventory programmatically via Private M… · …olutions, including programmatic DOOH, to understa… · …s Clear Channel’s programmatically enabled DOOH … · …exciting vision for programmatic DOOH in France an… · …partnership enables programmatic buying of Clear C… · …ns, alongside other programmatic channels like dig… · …ate a new stream of programmatic revenue from glob… · …erate the growth of programmatic digital Out of Ho… · …th the precision of programmatic DOOH.   &nbs… · …uy and sell side of programmatic digital out of ho… · …Partnership Brings programmatic Buyers Additional … […]

dpaaglobal.com
Thu, Mar 3, 2022 at 9:46 AM

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World Out of Home Organization Annual Congress Toronto May 25th – 27th 2022 (WOO)

…ital world 3/Why programmatic promises a bigger… · …Our first EarlyEarlyBird ticket offer for the fort… […]

registration.global-studio.it
Wed, Mar 2, 2022 at 11:10 PM

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AdTECH: OOH – Singapore conference March 30, 2022 agenda and info (Ministry of New Media)

…st get onboard with programmatic OOH and why 2022 … · …08:45 REGISTRATION. 09:30 Hello, Good Morning a… […]

2022adtechsin.ministryofnewmedia.com
Tue, Mar 1, 2022 at 7:04 PM

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Clear Channel Singapore’s OutSmart Pro introduces near real-time impressions, AI-driven vehicle count (Media4Growth)

…annel Singapore’s programmatic service, OutSmart… · …Multiplier (IM) for programmatic DOOH (pDOOH). Wha… · …tment to refine our programmatic service, OutSmart… · …to see leading DOOH programmatic platforms such as… · …r innovation across programmatic digital out of ho… · …s been a pioneer of programmatic DOOH and is solid… · …The enhanced audience measurement solution compris… […]

media4growth.com
Tue, Mar 1, 2022 at 6:58 PM

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Clear Channel launches Asia’s market-firsts: near real-time impressions and AI-driven vehicle count.

…annel Singapore’s programmatic service, OutSmart… · …Multiplier (IM) for programmatic DOOH (pDOOH). Wha… · …tment to refine our programmatic service, OutSmart… · …to see leading DOOH programmatic platforms such as… · …r innovation across programmatic digital out of ho… · …s been a pioneer of programmatic DOOH and is solid… · …Singapore — Clear Channel Singapore launches Asi… […]

dpaaglobal.com
Tue, Mar 1, 2022 at 10:39 AM

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Vistar Media’s DSP version 6.0 offers betters experience

…ges single share of programmatic OOH dollars trans… · …rusted platform for programmatic and digital teams… · …Vistar Media, a global provider of software for di… […]

signmedia.ca
Thu, Feb 24, 2022 at 4:43 PM

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Outdoor Media’s Rebirth Comes With New Tech Tools: OAAA’s Anna Bager (BeetTV)

…tegrate digital and programmatic more into our tra… · …“The pandemic in a sense served us well,” Bage… […]

beet.tv
Thu, Feb 24, 2022 at 8:22 AM

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Lamar Inks 10-Year Agreement to Expand Denver RTD Digitals (Billboard Insider)

Lamar Advertising has secured a 10-year System Advertising Program contract, with additional options through 2042, with Denver’s Regional Transportation District (RTD). RTD operates and maintains a mass transportation system with a service area stretching across eight counties, spanning more than 2,300 miles, and available to a population of more than 3 million people. […]

billboardinsider.com
Wed, Feb 23, 2022 at 12:10 AM

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Few marketers are aware of these latest capabilities to measure attribution of OOH campaigns (EMC Outdoor)

…ant for digital and programmatic OOH, which have d… · …The benefits of Out of Home attribution are widely… […]

emcoutdoor.com
Mon, Feb 21, 2022 at 10:28 PM

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