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Lamar Revenue Up 2.9% in 3Q 2023 (Billboard Insider)

…er and national and programmatic were down. Rates … · …Billboard Insider’s take: Lamar has turned conse… […]

billboardinsider.com
Sun, Nov 5, 2023 at 8:57 PM

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Navori Labs Provides Digital Signage & Analytics Solution for Walmart de Mexico y Centroamerica

… would also support programmatic DOOH advertising,… · …Navori Labs announced it has deployed a unified di… […]

commercialintegrator.com
Thu, Nov 2, 2023 at 4:17 PM

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Clear Channel Outdoor Holdings, Inc. Completes Sale of Clear Channel France to Equinox Industries; Initiates Process to Sell its Europe-North Segment Businesses and Strategic Review of its Latin American Businesses

… data analytics and programmatic capabilities that… · …Clear Channel Outdoor Holdings, Inc. Moves Europe-… […]

Clear Channel Outdoor Holdings, Inc.
Tue, Oct 31, 2023 at 11:16 PM

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AdAi: The First Global Summit for AI-Powered Out-of-Home Advertising

…ertisers, agencies, programmatic tech stacks, and … · …Featuring Leading Voices from Adobe, Google, and M… […]

COMMB
Tue, Oct 31, 2023 at 10:09 PM

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Billups’ Stephanie Gutnik: Why marketers should not be scared of adding OOH to their performance marketing strategies (Advertising Week)

By Stephanie Gutnik, Global Chief Strategy Officer, Billups. Halloween is my favorite holiday and an appropriate time to explore all things spooky, including some perceptions about out-of-home advertising. In the evolving marketing landscape, OOH is a channel that is often overlooked and misunderstood. […]

advertisingweek.com
Tue, Oct 31, 2023 at 12:11 AM

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JCDecaux renews and extends advertising contract with Lima Airport Partners for the new terminal of Jorge Chávez International Airport of Lima in Peru, for 10 years

…will also develop a programmatic offer that will e… · …JCDecaux Peru's 10-year contract includes the adve… […]

JCDecaux
Thu, Oct 26, 2023 at 11:15 PM

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Media buyers comment on oOh!Media 2024 offerings (Mediaweek)

…n and sophisticated programmatic capabilities will… · …byAlisha Buaya. The new premium and exclusive a… […]

mediaweek.com.au
Wed, Oct 25, 2023 at 10:26 PM

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DSE 2023 to Feature Sessions on the Future of Digital Out-of-Home Advertising – Sunday, December 3 (DSE 2023)

…ss the evolution of programmatic technology within… · …With a focus on tackling key challenges and shapin… […]

Wed, Oct 25, 2023 at 12:10 AM

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Winners of 2nd Annual Digital Out of Home Excellence (DOOH-E) Awards at October 10 Global Summit (DPAA)

Campaigns honored in four categories – Purpose Driven, Most Creative, Best Use of Programmatic Tech and new category, Best CPG DOOH Campaign   NEW YORK – October 24, 2023 – DPAA, the global trade marketing association, driving the growth and digitization of out-of-home media today and its growing role in the omnichannel mix, announced winners of the second annual DOOH-E Awards at the association’s global summit on October 10. […]

dpaaglobal.com · Promoted content
Mon, Oct 23, 2023 at 5:01 PM

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Place Exchange CEO: smaller businesses are now finding a path to enter the DOOH world (DSToday)

… Buchalter. "And programmatic is really a great… · …Digital Signage Today editor Daniel Brown intervie… […]

digitalsignagetoday.com
Fri, Oct 20, 2023 at 12:08 AM

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JCDecaux renews and extends its advertising concession with Madrid Metro for 10 years

…Decaux to introduce programmatic buying opportunit… · …Paris, October 19th, 2023 – Following a competit… […]

JCDecaux
Thu, Oct 19, 2023 at 8:36 PM

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Pattison Outdoor installs fifteen new digital wall displays and 12 network LCD video screens at Toronto subway’s downtown station

…n also be purchased programmatically to give adver… · …Fifteen new digital wall displays plus 12 new netw… […]

Pattison Outdoor
Thu, Oct 19, 2023 at 12:10 AM

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Clear Channel Outdoor sells its France business

… data analytics and programmatic capabilities that… · …Clear Channel Outdoor Holdings, Inc. (NYSE: CCO) (… […]

Clear Channel Outdoor Holdings, Inc.
Wed, Oct 18, 2023 at 7:47 PM

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DOOH ad tech platform Moving Walls launches its campaign planning, buying, implementation, and measurement platform ECOSS OOH in Latin America

…-first platform for programmatic buying for the La… · …stages of planning, programmatic selling, buying a… · … data analytics and programmatic techniques to out… · …OOH trade body Central de Outdoor Brazil launches … […]

Moving Walls
Tue, Oct 17, 2023 at 10:57 PM

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COMMB and DailyDOOH hold first conference on AI in advertising November 03, 2023 in Toronto (AdAI)

Speakers include; Adam Green | Chief Strategy Officer | Broadsign; Stephanie Gutnik | Global Strategy Officer | Billups; Chris Duffey | Strategic Development, Creative Cloud Design | Adobe; Gary Kimmel | CTO | Salesforce; Mathew Furukawa | Sr. […]

2023adai.dailydooh.net
Tue, Oct 17, 2023 at 7:16 PM

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