Unfortunately, many of the discussions at ISE will revolve around the new US administration’s trade policy. Most media players, LED panels, and other digital signage hardware are manufactured in China, with many also assembled in Mexico—both countries targeted by Donald Trump’s tariffs. […]
Global advertising and marketing spending in 2024 increased 8.7% to $1.776 trillion, but is projected to decelerate in 2025, posting a 5.3% gain, according to research by media economist PQ Media. […]
Las Vegas Billboards (the “Company” or “LVB”), the owner and operator of the largest privately-owned digital billboard portfolio in Nevada, has sold a substantial interest in the Company to an investment partnership managed by BH3 Fund Advisors and Heritage Outdoor Media (the “Sponsors”). […]
Attention Economics: The New Battlefield for Video Advertising Published: February 3, 2025 Americans encounter between 6,000 to 10,000 advertisements daily across various channels. In this saturated landscape, attention has become the scarcest resource for marketers. Nobel laureate Herbert A. […]
The annual Sixteen:Nine Mixer at ISE 2025 is tonight. I am sure you’re looking forward to connecting once again with industry friends … as ... […]
Many ISVs doubted Samsung’s ability to build a modern CMS. With VXT, Samsung aims to prove them wrong—and bring the best along for a new era of platform-driven growth. We spoke with Alex Lee, the architect of this strategy. […]
by Florian Rotberg. For the North American digital signage industry tariffs on goods from China and Mexico could bring considerable disruption. In recent years large display manufacturers set up factories in Mexico to benefit from the North American free trade zone. […]
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The partnership expands Exertis AV’s offering in the digital signage market, and provides its resellers with a simple, scalable, CMS compatible with a wide range of displays and media players. NowSignage has signed a distribution deal with Exertis AV in the UK, with plans for expansion in to Europe. […]
by Florian Rotberg. The expected consolidation of the digital signage industry is gradually gaining momentum among software providers. Full-service providers such as Uniguest, Spectrio and Stratacache have acquired and integrated a number of software providers in recent years. […]
by Florian Rotberg. North America is undoubtedly the world’s largest digital signage market, with rollouts on scale that isn’t comparable to anywhere else in the Western world. But the challenges are also greater in practice than they seem from the outside. […]
One of the oldest and widely deployed digital signage CMS software companies in the industry has new majority owners, with news this morning that ... […]
AdOmni’s Jonathan Gudai On Changing Channels From Digital Out-Of-Home to CTV By Jon Lafayette for TVREV Published: January 31, 2025 In Las Vegas, you can’t help but notice the flashy digital billboards on the highway from the airport, on the strip ,and in casinos and other venues. […]
By Richard Hamlin and Marnie Christine Cody Ware, Hamlin|Cody Law Firm. Some displays in Los Angeles raise questions about compliance with local regulations. These might include billboards converted to digital displays without visible permits, large advertisements placed on utility poles or public property, or oversized signs located in areas with specific size or lighting restrictions. […]
This is one of the stories you will find in the new Sixteen:Nine Future Displays report – a free download available to all readers. The ... […]
