Friday, July 19, 2024

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Thursday, July 18 Thu, Jul 18

Amazon’s Audible claims biggest Augmented Reality DOOH campaign to date (More About Advertising)

Amazon’s Audible is launching what it claims is the world’s biggest augmented reality (AR) campaign to date, running on digital Out of Home screens worldwide including NYC’s Times Square, Washington DC’s National Harbor and London’s Meridian Steps. Agencies involved are Fold7, production studio, GroupM OOH and Wavemaker. […]
Thu, Jul 18 at 9:58 PM

Starbucks and Mercedes-Benz to install High-Power Charging stations at more than 100 coffee shops across the U.S. (Retail Touch Points)

The partnership with Mercedes follows a similar partnership with Volvo that opened EV charging stations at Starbucks locations along the route from Denver to Seattle in late 2023. Through these and other partnerships, U.S. customers now have access to EV charging at or nearby more than 1,000 Starbucks locations across the country. […]
Thu, Jul 18 at 3:14 PM

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