Monday, December 30, 2024

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Friday, December 27 Fri, Dec 27

How ISE 2025 will be different from the previous shows: Feb 4-7 in Barcelona (rAVe Pubs)

Bob Snyder. We’re guessing ISE might reach more than 80,000 (and maybe a high of 85,000.) The only drawback of increased attendance is more expensive hotel rooms. (My room doubled in price this year.) There will be a new approach for content: You can book ISE Tracks which are deeper insights into the megatrends — including AI, Audio, Cybersecurity, Retail, Sustainability and more. […]

ravepubs.com · Promoted content
Fri, Dec 27 at 2:52 PM

Thursday, December 26 Thu, Dec 26

New retail media networks won’t dent the share of ad spending allocated to Amazon and Walmart (Business Insider)

Lauren Edmonds. EMARKETER's report said "Amazon and Walmart combined will gobble up more than 84% of all retail media ad spending in 2025, representing a pervasive and unyielding dominance within the channel," the report said. "The share of ad spending allocated to all other RMNs increased by less than 1 percentage point between 2019 and 2024. […]

businessinsider.com
Thu, Dec 26 at 7:57 PM

CEO of DOOH ad platform Place Exchange pitches the capabilities of DOOH advertising in 2025 (The Current)

Ari Buchalter, Founder and CEO, Place Exchange. Those in the DOOH space know that audience targeting and attribution measurement for DOOH are now on par with other digital channels. Individual DOOH screens can be targeted based on how they index against any demographic, behavioral, interest, or other segment, or against custom 1st party audiences. […]

thecurrent.com · Promoted content
Thu, Dec 26 at 7:54 PM

Parent of Link Media Outdoorn Boston Omaha Corporation Announces Bradford Briner’s Resignation from Boston Omaha’s Board of Directors Following His Election as Treasurer of the State of North Carolina

OMAHA, Neb.--Boston Omaha Corporation (NYSE: BOC) (the “Company”) announced today that Bradford B. Briner will resign from the Company’s Board of Directors, effective December 31, 2024 as he assumes the position of Treasurer of the State of North Carolina effective January 1, 2025. Mr. […]

Boston Omaha Corporation`
Thu, Dec 26 at 12:11 AM

Wednesday, December 25 Wed, Dec 25

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