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Prepare for Holiday Shopping and Travel Surge with DOOH

Prepare for Holiday Shopping and Travel Surge with DOOH Published: October 19, 2022 The Harris Poll, in partnership with OAAA (Outdoor Advertising Association of America), released their latest report, "Consumer Insights and Intent Q4 2022," divulging that out-of-home (OOH) advertising is making great strides regarding shopping and travel this holiday season!  Let's plunge into the key findings and see how advertisers can be ahead of the game this holiday: US adults are noticing OOH ads more than last year! […]

adomnidemo.wpengine.com
Wed, Oct 19, 2022 at 8:19 AM

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DOOH Strategy for Black Friday Sales Success (Adomni)

By Julia Cramer. Consumers are starting to think about Black Friday, the year's biggest shopping event, as the days grow colder and shorter. Last year, there was a glimmer of hope as Americans felt more comfortable shopping in brick-and-mortar stores. […]

adomni.com
Mon, Oct 17, 2022 at 4:03 PM

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DOOH for One: How Advertisers Are Mingling with Singles

DOOH for One: How Advertisers Are Mingling with Singles Published: September 28, 2022 Post-pandemic breakups are in full bloom, and individualism and autonomy are on the rise. Single people are becoming one of the largest and fastest-growing demographics today. According to the 2022 US Census Bureau, more than 126 million unmarried people are living in the United States. […]

adomni.com
Wed, Sep 28, 2022 at 4:21 AM

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Topping the Charts with DOOH

Topping the Charts with DOOH Published: September 20, 2022 Music venues, concert halls, music stores, and award shows temporarily shut down during the wake of the pandemic. Live music performances were halted overnight, causing independent venues to close their doors altogether. Overall, the music industry had to make a choice: take an extended hiatus or adapt. […]

adomni.com
Tue, Sep 20, 2022 at 5:56 PM

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Recession-proof your Ad Campaign with DOOH

Recession-proof your Ad Campaign with DOOH Published: September 14, 2022 An economic downturn has been a heavily debated topic for months. The aftereffects of the pandemic and the war in Ukraine are significant contributing factors to this possible impending economic slump. Prices have risen for basic commodities, and consumer confidence has decreased. […]

adomni.com
Wed, Sep 14, 2022 at 4:20 AM

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Auto Insurers need to stay insured with DOOH

Auto Insurers need to stay insured with DOOH Published: September 13, 2022 People are still grappling with the pandemic aftermath as inflation fears and gas prices rise. Still, luckily for the auto insurance industry, mobility is increasing in the United States, with drivers having logged 3.27 trillion miles, higher than any comparable 12-month period showed. […]

adomni.com
Tue, Sep 13, 2022 at 3:18 AM

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On the DOOH Move from NYC to Dublin

On the DOOH Move from NYC to Dublin Published: September 12, 2022 Digital out-of-home (DOOH) is all around us, with consumers and advertisers worldwide noticing this dynamism, high-impact screens (or that is what I uncovered in my ongoing research.) As someone whose full-time job is to write about this omnipresent form of advertising, I finally wanted to discover that for myself. […]

adomni.com
Mon, Sep 12, 2022 at 4:25 AM

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Telecom Dials in New Marketing Strategies

Telecom Dials in New Marketing Strategies with DOOH Published: September 7, 2022 People are now significantly interconnected with one another as a result of the digital world, with 97% of Americans owning a cell phone of some kind. Due to mandatory lockdowns in 2019, mobile screen time increased, and internet usage rose 6.2% from January 2021. […]

adomni.com
Wed, Sep 7, 2022 at 3:17 PM

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Exciting DOOH Opportunity in Asia

Exciting DOOH Opportunity in Asia Published: August 31, 2022 If you are an advertiser or media owner and haven't heard of digital out-of-home (DOOH) by now, you must be living under a rock. […]

adomni.com
Wed, Aug 31, 2022 at 2:16 PM

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Healthcare Companies can stay insured with DOOH

Healthcare Companies can stay insured with DOOH Published: August 24, 2022 Hospitals and healthcare systems were eager to put 2021 behind them and prepare for the future. The outcomes of COVID catalyzed an explosion of online care, which altered the fabric of the American healthcare system. […]

adomni.com
Wed, Aug 24, 2022 at 2:12 PM

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