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16:9: LA Digital Signage Startup Brings On Actor Mark Wahlberg As Strategic Advisor

A San Francisco digital signage company has turned to the power of celebrity to help market and guide its solutions – with actor Mark Wahlberg coming on as a strategic advisor. Wahlberg had already been an early investor and customer of Raydiant’s restaurant-centric solution, deploying it in the family-owned Wahlburgers fast casual burger chain. […]

sixteen-nine.net
Mon, Mar 2, 2020 at 10:44 AM

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16:9: McDonald’s Confirms Sales Lifts From AI-Driven Suggestive Selling In Drive-Thru Lanes

There is, unsurprisingly, precious little detail, but McDonald’s is starting to generally talk up and validate its $300M acquisition a year ago of the Israeli AI startup Dynamic Yield, which is enabling the QSR giant to optimize suggestive selling in its drive-thru lanes and elsewhere. […]

sixteen-nine.net
Mon, Mar 2, 2020 at 6:48 AM

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16:9: Japanese Cash Handling Giant Makes $223M Investment In French QSR Self-Service Firm

A Japanese firm that specializes in currency and coin processing evidently sees a QSR future that is increasingly cashless, responding by investing in a French company that is seeing a lot of success in self-ordering, cashless kiosks. […]

sixteen-nine.net
Tue, Feb 25, 2020 at 9:32 AM

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16:9: McDonald’s Completes 10,500 Drive-Thru Screen Rollout In US

McDonald’s is without question a market leader and influencer in the QSR market, so news in the last two-three years that the chain restaurant giant was rolling out digital displays in its drive-thrus would certainly have been encouraging to any company developing and trying to market outdoor display technology. […]

sixteen-nine.net
Thu, Jan 23, 2020 at 5:58 PM

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16:9: Food Court Vendor Uses Tape, Paper And Scissors to Update Digital Menu Displays

Every so often I will get an email and pix from a reader who has spotted a food concession – usually – that has resorted to a manual fix for a digital problem. I have unavailable menu items hidden by tape and entire displays covered by paper … and everything in between. But I had never seen an example in the wild – until a recent trip to Winnipeg. […]

sixteen-nine.net
Mon, Dec 30, 2019 at 10:03 AM

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16:9: McDonald’s To Have AI-Driven Drive-Thrus In Almost All Stores Before Year’s End

There’s an interesting piece up in the New York Times about how McDonald’s is investing heavily in technology to adopt to a fast-changing consumer and competitive landscape. The story goes into how the 2nd biggest fast food company in the world – Subway is #1 – has acquired AI companies this year and set up its own in-house tech lab. […]

sixteen-nine.net
Sun, Nov 10, 2019 at 4:11 PM

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16:9: Coates Starts Marketing Sleek Self-Service Kiosks For QSR

The Aussie-based, QSR-focused digital signage and retail solutions firm Coates Group has started marketing a self-service screen it says pushes the boundaries on kiosk design. Called the K2, presumably named after the lofty, hard-to-climb Himalayas peak, the touchscreen unit looks like a big, sleek tablet with a payment unit at its bottom. […]

sixteen-nine.net
Thu, Oct 31, 2019 at 6:07 AM

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IV Dickson On Why SageNet Expanded Its IT Business Into Digital Signage

It’s now really common that businesses of all sizes and types who decide to deploy some sort of digital signage network look to a solutions provider who will not only help put it in, but help the client go from the idea stage all the way through to ongoing operations. Effectively, they’re outsourcing the whole shooting match to people who know what they’re doing. […]

sixteen-nine.net
Tue, Oct 15, 2019 at 11:11 PM

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16:9: North America’s Cinema Giants Team Up On Digital Signage Management

Toronto-based Cineplex Digital Media, whose parent company is the dominant cinema chain in Canada, has done a deal to manage the digital signage network for AMC Theatres, which is the biggest cinema operator in the US and, I think, the world. […]

sixteen-nine.net
Wed, Sep 25, 2019 at 12:34 AM

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16:9: Bad Idea: McDonald’s Interrupting Full Digital Menuboards To Run Lion King Promos

Hat Tip @BradParler for tweeting on this … This seems like a really bad idea – running an interstitial-style ad for a new movie promo that completely takes over the digital menus at a McDonald’s somewhere in the U.S. Presumably, given it is an expensive spot and McDonald’s has a Happy Meal tie-in with the movie, this is happening in way more than one location. […]

sixteen-nine.net
Thu, Jul 25, 2019 at 6:37 AM

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16:9: If You Sell Digital Signage Solutions Into Food Services, You’re Now Competing With Coca-Cola

Well this is pretty interesting – digital signage CMS companies chasing the food services businesses have long known they had many competitors, big and small, but they probably never envisioned Coca-Cola being among them. […]

sixteen-nine.net
Wed, Jun 26, 2019 at 7:02 PM

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16:9: Another, Very Different Digital Signage Fail At Timmies

This is a Tim Horton’s in downtown Toronto this morning, as spotted by a digital signage vet. I’ve seen lots of Timmies where one or several screens are out – notably at Montreal’s airport – but this is a new one. Things are working – but the screens all have on-screen messaging for SICOM, weirdly backwards – and information on the operating system. […]

sixteen-nine.net
Thu, May 2, 2019 at 9:11 AM

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McDonald’s OOH Ads Geofenced to Waze Reaches 1.9 MM (OAAA)

McDonald’s earned 6.4 million mobile impressions by tying together billboards and in-app advertising on Waze, a community-based GPS navigation app and OAAA member. The campaign used more than 300 billboards equipped with geofencing technology in the Southern California market to serve Waze users in close radius in-app ads. […]

specialreports.oaaa.org
Mon, Mar 25, 2019 at 8:49 AM

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16:9: Look Ma, No Peripherals – This Touchscreen Embeds Payment Tech In The Display

One of the biggest payments tech companies around has found a display provider to partner on interactive kiosks that embed payment capabilities in the actual screen, instead of beside it or virtually using phones. […]

sixteen-nine.net
Fri, Jan 11, 2019 at 9:33 AM

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16:9: Restaurant Tech Co Debuts Screen-Driven Order Pick-Up Podiums

Trends in fast casual and QSR restaurants are having an interesting impact on digital signage usage in that sector, and new technology coming out of San Francisco company is a great example of a company adapting to a changing landscape. […]

sixteen-nine.net
Thu, Jan 10, 2019 at 8:47 AM

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