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60 Unbelievable Cannabis Marketing Statistics

[et_pb_section fb_built=”1″ _builder_version=”3.11.1″ custom_padding=”0px||0px|”][et_pb_row _builder_version=”3.0.48″ background_size=”initial” background_position=”top_left” background_repeat=”repeat”][et_pb_column type=”4_4″ _builder_version=”3.0.47″ parallax=”off” parallax_method=”on”][et_pb_text admin_label=”60 Unbelievable Cannabis Marketing Statistics” _builder_version=”3.11.1″]You want to know what the Next Big Thing is going to be in advertising? […]

dashtwo.com
Tue, Jul 16, 2019 at 6:14 AM

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OOH Celebrates the Return of Netflix’s ‘Stranger Things’

Netflix hit series Stranger Things returns for its third season July 4, promising fans “one summer can change everything.” To promote the new season, the series has partnered with major brands to provoke a sense of 1980s nostalgia, a throwback to the decade in which the show is set. […]

specialreports.oaaa.org
Mon, Jul 1, 2019 at 10:28 AM

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Why Generation Z Loves OOH (OAAA)

Generation Z is a growing marketing demographic as its oldest members are beginning to come of age. Gen Z, defined as those born after 1998, commands $44 billion in buying power. Some reports project this generation will command nearly 40 percent of all consumer shopping by 2020. […]

specialreports.oaaa.org
Mon, Jun 17, 2019 at 10:41 AM

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16: How Lamar Advertising is growing its digital assets

In the out of home space, Lamar Advertising is huge. The Baton Rouge-based media company is in 160 metro areas in the US, and has more than 3,300 roadside digital billboards. The company is steadily adding more digital, notably in environments like airports. […]

sixteen-nine.net
Thu, Jun 13, 2019 at 2:57 AM

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Holograms With A Business Model – Ronnie Lee Explains His Virtual DJ Start-up

When DSE was on a few weeks ago in Las Vegas, I wandered down to the other end of the convention center to get a glimpse of the legendarily crazy Nightclub and Bar Show – where endless booths pour free drink samples. […]

sixteen-nine.net
Tue, May 28, 2019 at 11:26 PM

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16:9: Some Digital Signage Audiences Are Genuinely Engaged, But Here’s How To Deal With Flirters And Zombies

Guest Post: Mike Kilian, Mvix Many companies are drawn towards using digital signage because it is an effective “mass communication medium” which allows dynamic and frequent content updates. Even though delivering dynamic, targeted content is the hallmark of the digital signage platform, effective communication requires a deep understanding of the audiences and their preferences. […]

sixteen-nine.net
Mon, May 20, 2019 at 10:07 AM

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Pro POV: Interview with Jeff Gunderman, President & CEO of EYE Corp Media

Jeff Gunderman has been a prominent voice in advertising and marketing for decades. We decided to tap his extensive field and agency knowledge to help us understand the current state of out of home, success stories, and exciting growth opportunities! . […]

emcoutdoor.com
Thu, May 16, 2019 at 2:07 PM

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Trend: celebrities are buying more billboard ads (OAAA)

Celebrities typically are accustomed to the limelight. They often saturate our social media feeds and cover fashion magazines, appearing in mainstream media and advertising around the world. This international attention comes as no surprise to them or consumers. […]

specialreports.oaaa.org
Mon, May 6, 2019 at 10:16 AM

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How Spotify’s New Streaming Metrics can Supercharge Your Digital Campaign

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dashtwo.com
Fri, May 3, 2019 at 3:37 PM

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16:9: Adspace Rebrands As Lightbox OOH Video Network

One of the genuine pioneers in digital OOH networks has re-branded – with Adspace known going forward as Lightbox OOH Video Network. The media company – which builds its business around big displays in shopping mall concourses – says the new handle better suits the shifting demands of the advertising industry. […]

sixteen-nine.net
Thu, May 2, 2019 at 2:19 PM

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LG Announces Dates For Display Tech Road Shows Across US

LG has announced the schedule for its annual TechTour, with the first roving road show date set for two weeks in Washington, DC. The electronics giant has events planned for: May 14 – Washington, DC July 24 – Dallas Aug. 22 – Orange County, CA Sept. […]

sixteen-nine.net
Wed, May 1, 2019 at 8:06 AM

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New Scholarship Recognizes Aspiring Female Leaders (OAAA)

The Foundation for Outdoor Advertising Research and Education (FOARE) has made a new scholarship available to female students perusing academic degrees. […]

specialreports.oaaa.org
Mon, Apr 29, 2019 at 9:18 AM

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16:9: Movie Campaign Turns Mall Digital Kiosks Into Pikachus

Digital OOH street furniture has long been a preferred medium for movie launches, but this is the first time I think I’ve seen them fully adapted to take on the character of a new film. This a mall kiosk in the UK, running on a JCDecaux screen, for a new movie called Detective Pikachu about Pokemons, which are … I’m not really sure. Once again – I’m old. […]

sixteen-nine.net
Thu, Apr 25, 2019 at 8:35 AM

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Beyond Ad Blocking: How to Get Your Message in Front of Your Audience After ITP 2

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dashtwo.com
Thu, Apr 25, 2019 at 7:25 AM

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16:9: InfoComm Has A Big Digital Signage Zone, But Vendors All Over

InfoComm is less than a couple of months out and I have sorted out my air, hotel and press registration, which means I can now start to look at why I am going and what I will see that I have not already seen this year at NRF, ISE, ShopTalk and DSE. Probably not much, but I tend to have more time to poke around at this event than, certainly, DSE. […]

sixteen-nine.net
Thu, Apr 18, 2019 at 6:32 PM

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