Influencer + OOH: A Powerful Combo for Gen Z Engagement Published: August 24, 2023 The vanguards of the digital age, Generation Z, have become an undeniable focal point for advertisers. […]
I’ve been paying attention to a Dutch startup called VideowindoW because of its interesting approach of manufacturing digitally-embedded building glass that runs media but ... […]
At Allsee, we believe in the continuous pursuit of our corporate and social responsibilities (CSR). Our dedication to ethical and professional standards within the digital signage industry remains a priority, as we are committed to operating in a conscientious and sustainable manner. […]
Most of the projection mapping we’ve seen lately has to do with experiential attractions that use a lot of tech to deliver big visuals ... […]
Screens on gas pumps have been developed into an advertising medium, most notably by market leader GSTV, but now a manufacturer of fuel dispensers ... […]
Immersive marketing, another term for experiential marketing, has gained a lot of traction in the last few years as a way to reach audiences and convert customers successfully. By using technologies like virtual reality (VR), augmented reality (AR), and 3D design, this type of marketing aims to create transformative experiences that deeply engage the senses, emotions, and imagination of consumers. […]
The Digital Signage Federation has worked with the events company behind the new trade show Commercial Integrator Expo to deliver a full day of ... […]
Introduction NexGen approached Logic Integration after researching videowalls for a building they purchased in the Denver Tech Center. The building is a one-of-a-kind center for the area and they wanted to completely renovate it as their new headquarters. […]
“Digital Signage Day is a full day of education and reception on Thursday, September 7th and will feature DSF’s a curated collection of sessions from its best-in-class online micro-credential course catalog, designed specifically for people who want to learn more about the industry and its growing business opportunities. […]
August, 2023 – New York – / GymTV, known for its year-round wellness focus, is introducing a Self-Care September content series to inspire viewers towards better health and happiness. This series offers practical tips to prevent burnout and seamlessly integrate self-care into daily routines, fostering personal growth. […]
A key finding of the recent whitepaper, “Maximizing Profits in Digital Signage Projects” is that API integrations are key to winning and executing more profitable digital-signage projects. […]
Here’s another example of a company that works outside the digital signage business finding its way into the industry to address evolving customer needs ... […]
Hat tip to Stefan Bischof for posting about this .. This is an interesting interactive digital art piece that is a different spin on ... […]
Germany’s Lang AG is a family-owned and run business that has developed through the years into one of the larger and more influential players ... […]
I referenced the recent K-Display exhibition in Seoul and the product demos of the two biggest display manufacturers in Korea – Samsung and LG. ... […]
