IntroductionOOH conversions, defined as exposure to a billboard followed by actions like website visits, retail visits, or app downloads, provide invaluable insights into the return on investment (ROI) of OOH campaigns. […]
In the evolving landscape of advertising, where data-driven decisions reign supreme, the out-of-home (OOH) advertising industry has remained somewhat archaic. OOH planners have long relied on their intuition, market knowledge, industry insights, and domain expertise to make crucial campaign decisions. […]
In the heart of the bustling Las Vegas Strip, where neon lights and extravagant displays dazzle the senses, a new icon has risen to capture the attention of millions. […]
Enhancing your advertising mix with podcasts, streaming audio, satellite, radio and YouTube influencer sponsorshipsIn our relentless pursuit of providing modern, effective solutions to elevate your advertising, we are thrilled to announce a significant milestone at AdQuick. […]
Out of home (OOH) advertising has always been a valuable channel for marketers. However, one significant challenge has persisted for years - the lack of robust attribution tools. OOH advertisers often struggle to measure the impact of their campaigns accurately. […]
In the ever-evolving landscape of advertising, understanding the impact of your campaigns is crucial for success. OOH (out of home) has the ability to drive organic brand searches and website traffic, making a significant impact on your overall marketing strategy and “lifting” search (and social) KPIs organically. […]
We’re all familiar with the noxious concept of shrinkflation. Products get smaller or worse, but the price remains the same. I fear a similar phenomenon is taking place within the office of the Chief Marketing Officer (CMO).Don’t get me wrong. […]
Circle Graphics, a leading print production company, and AdQuick, the world’s premier out-of-home media platform, announced today that they will be opening up their API integration to media owners, agencies and advertisers. The integration automates and consolidates creative upload, spec sheets, ordering of static assets and production/shipment workflow. […]
While advertisements are seemingly everywhere in our world and across devices, not all experiences are created equal. Amongst the channels and platforms, one form of ads stands tall and done right commands attention – out of home (OOH) advertising. […]
We're excited to announce an AdQuick and Shopify integration, designed to simplify and enhance your out-of-home (OOH) advertising campaigns. […]
We are thrilled to announce a new addition to the AdQuick platform that will improve how you work with out-of-home (OOH) advertising: AdQuick AI Assistant. With this industry-first tool, we aim to empower advertisers with data-driven insights and intelligent decision-making capabilities. […]
Look out Kings, Queens, and USKs — there are new media formats taking the roads by storm. Wrapped rideshare vehicles have been gaining popularity amongst brands and media planners and now the upstarts offering this media format are bringing standardization to the placement.For years, industry groups have promoted standards and measurements for traditional OOH products. […]
Our team is excited to announce some new features that will modernize your out of home (OOH) advertising campaigns if you’re still running them the traditional way.Our data-driven campaign design and planning tools now enable you to use audiences for planning your OOH campaigns, which is a new capability for OOH that many agencies and tech platforms don't currently have. […]
AdQuick, the leading platform for out-of-home (OOH) advertising, has announced its integration with AppsFlyer, a mobile measurement and marketing analytics platform. […]
AdQuick, the world’s most comprehensive out of home (OOH) advertising platform, has launched a new feature now available to all users called Browse Lite. This launch provides access to one of our most powerful product features, Browse, which previously was only accessible to paying customers such as agencies and startups/large brands with an OOH budget actively running campaigns. […]
