Introducing AdQuick’s Programmatic DOOH DSP Operations Hub
Managing multiple advertising campaigns can feel like a juggling act, especially for agencies working across diverse clients. […]
Tue, Jan 7 at 8:48 AM
Managing multiple advertising campaigns can feel like a juggling act, especially for agencies working across diverse clients. […]
2024 reshaped the advertising landscape, setting the stage for what will be continued transformation in 2025. […]
The traditional request-for-proposal (RFP) process in out-of-home (OOH) advertising has reached its limits. Once a fixture for accessing premium ad placements, today it’s a time-intensive, resource-draining exercise that often leads to unnecessary delays and costs. As our industry moves toward greater efficiency, the demand for immediate, accessible solutions grows. […]
At AdQuick, we believe that creativity should be accessible to everyone—no waiting, no limitations, regardless of seniority or skill level.To that mission, we've launched a new AI-powered creative generator, a fresh tool designed to empower advertisers with fast, creative inspiration at their fingertips. […]
At the recent DPAA Video Everywhere Summit in NYC, AdQuick's Head of Analytics, Ty Tinker, shared exciting data that underscores the rising influence of out-of-home (OOH) advertising within the media mix. […]
At AdQuick, our core mission is to make Out of Home Advertising easy to buy and measurable. That’s why we’re excited to announce our new measurement partnership with TransUnion which marks a significant step forward for our sector in ensuring OOH is properly represented when measured alongside other channels. […]
At AdQuick, we understand that successful out-of-home (OOH) advertising campaigns require more than just great planning and execution. Providing top-notch support, resources, and documentation throughout the process is essential to ensure our users have the tools they need to thrive in the OOH space. […]
Out-of-home (OOH) advertising is evolving, and AdQuick is at the forefront of this transformation. As the leading platform for planning, buying, and measuring OOH campaigns, we blend innovative technology with expert insights to help brands achieve high impact, targeted advertising. […]
As Rand Fishkin, cofounder of Sparktoro recently stated: “Attribution is Dying. Clicks are Dying. Marketing is Going Back to the 20th Century.” Sounds like a ringing endorsement for out of home (OOH) doesn’t it? […]
AdQuick is excited to announce a strategic alliance with the Independent Billboard Operators Speedway (IBO) and Integration Media Inc (IMI). […]
Most marketers know about out of home (OOH) ads (although we'll excuse the pure digital marketers who have never run anything but a search ad). But did you know this medium has changed over the years? The days of simple billboards and static posters you had to manually call multiple companies to run and guess about how to measure are long gone. […]
AdQuick, the leading adtech in the out-of-home (OOH) advertising space, proudly announces it has joined the Media Rating Council (MRC) and has a seat on the Board of Directors. […]
Introduction:In the wake of South Carolina's victory in the women’s college basketball championship, Curry Brand (the brainchild of NBA superstar Steph Curry backed by Under Armour) and Grace Outdoor Advertising, using AdQuick to assist with measurement, orchestrated a marketing campaign to honor the achievement of MiLaysia Fulwiley, a freshman guard pivotal to the team's success. […]
We are excited to announce a change in our leadership at AdQuick. Chris Gadek is stepping into the role of CEO, succeeding Matthew O'Connor. This transition marks a new chapter for AdQuick as we continue our journey of innovation and growth in the out-of-home (OOH) advertising industry.We want to extend our heartfelt gratitude to Matt for his leadership and dedication. […]
In today's digitally-driven ads landscape, where programmatic campaigns dominate, the significance of traditional Out-of-Home (OOH) media might seem overshadowed. However, dismissing traditional, printed OOH as outdated would be a mistake.Traditional OOH media encompasses non-programmatic enabled screens and static displays that require physical installation and production. […]