Editors’ Picks

No Marijuana Billboards Allowed? California Is Making It Hard on Legal Weed (MSN / San Francisco Chronicle)

California — birthplace of the Grateful Dead, Snoop Dogg and the Weedmaps app — is still uptight about marijuana, more than four years after voters legalized it for adult recreational use and 25 years after they OKd medicinal herb. Slide 1 of 2: Corrupting kids? A billboard near Los Angeles International Airport advertises the marijuana delivery service Eaze in 2018. […]

msn.com
Sun, Apr 4, 2021 at 11:15 AM

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Boxlight Acquires Interactive Concepts for $3.3 Million (Digital Signage Today)

Boxlight Corp., an interactive touchscreen and digital signage provider, has acquired Interactive Concepts, an AV and IT solutions provider to Belgium. It made the purchase for approximately $3.3 million in cash, common stock and deferred consideration, according to a press release. In 2020, Interactive Concepts generated $6.5 million in revenue and positive earnings. […]

digitalsignagetoday.com
Sun, Apr 4, 2021 at 11:00 AM

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Industrial Light & Magic’s “Stagecraft” Brings New Capabilities to Film with LED Technology (Commercial Integrator)

Audiovisual professionals are all well aware of the immersive qualities of LED screens – especially particularly large installations. However, they are not just being used in commercial installations, theatres, stadiums or homes. Now, they are being used on the big screen. […]

commercialintegrator.com
Sun, Apr 4, 2021 at 7:00 AM

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How to Feed the “Beast” of Digital Signage Content (Digital Signage Today)

When it comes to digital signage, it's easy to get lost in the specifics of the hardware and software. This makes sense, since you would obviously want to have the system in place before you made the content for it. […]

digitalsignagetoday.com
Sun, Apr 4, 2021 at 6:30 AM

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Product Trends in Digital Signage & Video Walls: Parts Quality and Customization (Commercial Integrator)

We recently sat down with Todd Stih of Mitsubishi Electric to talk product trends in digital signage & video walls. CI: What product trends are we seeing in this market? […]

commercialintegrator.com
Sun, Apr 4, 2021 at 6:00 AM

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Sharp NEC Display Upgrades E Series With 4K UHD Resolution (Digital Signage Today)

Sharp NEC Display Solutions has upgraded E Series standalone large format displays, according to a press release. The E Series now delivers 4K UHD resolution to allow users to share content, whether in small information installations or built-in solutions. […]

digitalsignagetoday.com
Sun, Apr 4, 2021 at 5:30 AM

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Five Things About Link Media and Boston Omaha (Billboard Insider)

Here are 5 things about Link Media Outdoor which Billboard Insider learned after reading  2020 10k for Link Media’s parent Boston Omaha. This stock is capital gains, not current income. […]

billboardinsider.com
Thu, Apr 1, 2021 at 6:01 PM

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COVID: Out-of-Home Is Part of the Solution (OAAA)

By Anna Bager. “All politics is local,” former House Speaker Thomas “Tip” O’Neill used to say. Well, the same premise is true with advertising about COVID vaccines. […]

specialreports.oaaa.org
Thu, Apr 1, 2021 at 4:00 PM

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How Biden’s Ad Agency Flipped Key States (The Drum)

Biden’s ad agency and its ‘beautifully chaotic’ creative setup that flipped key states Nothing is more satisfying for an agency than watching a campaign it’s sent out into the world make an impact. How then, must it have felt to see red states flip to blue in 2020 US election under your watch? We speak to Barbarian, the ad agency that did just that, to find out. […]

thedrum.com
Thu, Apr 1, 2021 at 3:30 PM

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Free Digital Signage Assets for Financial Literacy Month (DS Federation)

Submitted by DSF Member, Rise Vision (Toronto, ON April 1, 2021) –– April is designated as Financial Literacy Month in the United States. Rise Vision has released 10 FREE Financial Literacy Month posters for schools to help bring these concepts to life for students. The posters can be printed, shared on digital signage, websites, and on social media. […]

digitalsignagefederation.org
Thu, Apr 1, 2021 at 10:00 AM

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Is Real-Time Impressions Data Feasible for OOH? (Billboard Insider)

On yesterday’s Billboard Insider podcast Stephen Freitas suggested the out of home industry needs to move towards real time impressions data in order to compete effectively with online advertising.  Billboard Insider asked Geopath President Kym Frank  about the path to real time impressions. Kym, how often does existing Geopath impressions data get updated. […]

billboardinsider.com
Thu, Apr 1, 2021 at 9:30 AM

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16:9: Poland’s Screen Network Using Deep Fakes of Masterpiece Paintings to Showcase Their OOH Screens

The Polish digital OOH media company Screen Network have developed a fun campaign that draws attention to their screens by using “deep fake” technology to manipulate famous paintings. The campign uses artificial intelligence and deep learning to create life-like but entirely artificial animations of famous paintings from the likes of Van Gogh, Vermeer and Da Vinci. […]

sixteen-nine.net
Thu, Apr 1, 2021 at 9:00 AM

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Daktronics LED Video Walls at PTC’s Corporate Experience Center (Commercial Integrator)

Daktronics recently worked with DGI Communications to design, manufacture and install two new LED video walls for PTC at their corporate headquarters in Boston. A physical exhibit of the company’s technologies, PTC’s Corporate Experience Center (CXC) features six rooms, with two of these housing new digital displays to tell the company story and engage with visitors. […]

commercialintegrator.com
Thu, Apr 1, 2021 at 7:30 AM

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16:9: April 21st Telelogos Webinar Looks at Secure Digital Signage Management in Banking

I’m moderating what should be an interesting online roundtable in roughly three weeks, focused on the use and particularly management of a digital signage across a major South African bank. Nedbank is something of a pioneer, doing early, in-branch digital signage more than 20 years ago, when it was probably referred to as something like in-branch TV. […]

sixteen-nine.net
Thu, Apr 1, 2021 at 7:00 AM

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A Few Ways to Implement OOH Guerrilla Marketing (Movia Media)

As the world begins to recover from the unprecedented pandemic that has silenced bustling cities, we can only imagine what the aftermath will look like. Consumers are fatigued from a year in quarantine where digital ads have been the dominating medium and people ready to experience the creativity that other mediums have to offer. […]

movia.media
Thu, Apr 1, 2021 at 6:00 AM

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