Editors’ Picks

Australia: Public transport ads the most noticeable out-of-home media: Roy Morgan (marketingmag)

Public transport advertising reaches about 70% of CBD workers in Sydney, Melbourne and Brisbane, including ads inside or on the side of buses, trains, ferries and trams, at stations, on platforms or in shelters. Roy Morgan has released data on outdoor advertising reach, from single source data for the year to September 2014. […]

marketingmag.com.au
Tue, Mar 10, 2015 at 11:30 AM

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Welcome to Digital Signage Expo!

Digital Signage Expo 2015 (#DSE2015) is under way at the Las Vegas Convention Center. […]

digitalsignageconnection.com
Tue, Mar 10, 2015 at 9:00 AM

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Reach Mobile goes outdoor with Posterscope India

MUMBAI: Technology today has an overbearing effect on consumers wherein the choices are innumerable. This sea of choices translates into a highly competitive landscape. Consumers are willing to experiment with the new that stands for upgraded technology and looks; something that translates into value for money. […]

indiantelevision.com
Tue, Mar 10, 2015 at 8:57 AM

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Digital Signage Expo 2015: Your Guide to the Show Floor (DSConnection)

DSE 2015 features an abundance of digital signage professional education, networking and business opportunities — right on the show floor! […]

digitalsignageconnection.com
Mon, Mar 9, 2015 at 7:40 PM

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Google and Onix to Provide a Recap of the Digital Signage Expo (DSE 2015)

LAKEWOOD, Ohio, /PRNewswire/ -- Google and Onix will recap the Digital Signage Expo (DSE 2015) in a FREE Google Hangout Monday, March 16 at 1:00 pm EDT. Attendees will hear the latest news, technologies and tools presented at DSE 2015, and can ask questions of two Onix Digital Signage Certified Experts and a Google Chrome Specialist. You can register for the DSE 2015 recap here. […]

prnewswire.com
Mon, Mar 9, 2015 at 7:38 PM

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Warc: Data and tech boost Aussie outdoor advertising

SYDNEY: The Australian advertising industry's view of outdoor media is changing, thanks to increasingly robust data and the opportunities offered by digital displays according to a trade association. […]

warc.com
Mon, Mar 9, 2015 at 7:25 PM

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Seen on Screen: Digital signage opportunities in airports (Passenger Terminal World)

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viewer.zmags.com
Mon, Mar 9, 2015 at 7:01 PM

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CNBC: Big retailers spend big on mobile apps, but is it worth it?

Today's shoppers are more mobile than ever. So what better way to reach them than by targeting the very technology they can't seem to put down? […]

cnbc.com
Mon, Mar 9, 2015 at 6:50 PM

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Digital Signage Benchmarks for Banks & Credit Unions (survey infographic from thefinancialbrand)

DBSI asked over 200 banks and credit unions everything about their digital signage — what’s working, how much they’re spending and what’s most proven most effective. […]

thefinancialbrand.com
Mon, Mar 9, 2015 at 6:49 PM

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Australia: APN Outdoor drives to digital (proprint)

Bilboard giant APN Outdoor is driving ahead with its digital switch, with plans to digitise 150 of its printed billboards in the new few years on the back of rapidly rising digital revenue growth. […]

proprint.com.au
Mon, Mar 9, 2015 at 6:48 PM

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OAAA: 91 Campaigns Vying for Top Awards in Out of Home Advertising

The Outdoor Advertising Association of America (OAAA) has revealed the 91 contenders for the 2015 OBIE Awards. Now in its 73rd year, the OBIE Awards program is the oldest and one of the most prestigious shows in advertising, awarding creative excellence in the out of home (OOH) medium. […]

oaaa.org
Mon, Mar 9, 2015 at 2:00 PM

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More Than 30 Exhibitors Make Up DSE 2015 Innovator Zone (DSConnection)

From 3D gesture-based digital signage applications and interactive wayfinding solutions to cloud-based software and royalty-free content providers, this year's Innovator Zone is packed with new players in the digital signage game. […]

digitalsignageconnection.com
Mon, Mar 9, 2015 at 10:52 AM

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DSE 2015 New Product Showcase Features Latest and Greatest (DSConnection)

From ultra-slim to ultra-high definition, Digital Signage Expo offers its attendees the opportunity to see first-hand the newest and most innovative products on the marketplace. […]

digitalsignageconnection.com
Mon, Mar 9, 2015 at 10:52 AM

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OAAA: HBO® Inducted into OBIE Hall of Fame for Exemplary Out of Home Advertising

The Outdoor Advertising Association of America (OAAA) will present the 2015 OBIE Hall of Fame Award to HBO. Estab¬lished in 1992, the OBIE Hall of Fame was created to recognize brands that have built an enduring legacy through the consistent use of the out of home (OOH) advertising medium over many years. […]

oaaa.org
Mon, Mar 9, 2015 at 10:50 AM

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16:9: Android Early Adopter BroadSign Puts New Low-Cost Player On Wintel

BroadSign has probably seen the most success of any digital signage software company that has released players and product based around the Android operating system and ARM chips, so it will probably surprise some observers that its new product release goes back to Windows and Intel. […]

sixteen-nine.net
Mon, Mar 9, 2015 at 10:38 AM

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