bizjournals: From digital to static: Billboard bidding platform Fliphound to enter new market
Advertisers have used the online bidding platform, at Fliphound.com, for several years to bid in real time on "flips" of digital billboards. Bidders set the maximum amount they're willing to pay for a board, and Fliphound selects the highest bidder when space is available and serves that ad. […]
Mon, Jan 5, 2015 at 10:32 AM