Editors’ Picks

invidis: Digital signage business sentiment in Spain and Portugal is positive

The Digital Signage Business Climate Index Spain & Portugal has further increased since the last survey in May with an growth of 5,40 base points to stand at 63,10 base points. While the current business situation is assessed increasingly positive by the market participants, the outlook for the next six months is remaining on a very optimistic level. […]

invidis.de
Wed, Aug 12, 2015 at 7:03 PM

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DPAA’s Video Everywhere Summit: full agenda, speakers and registration (DPAA)

The 2015 Video Everywhere Summit, November 3 at Crowne Plaza Times Square, promises to be our most influential and exhilarating event to date. The day is certain to provide thought leadership, newsmaking comments and important visions for the path of agencies plus video, mobile, digital and digital place based advertising. […]

Wed, Aug 12, 2015 at 6:53 PM

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16:9: Turn TVs Into Interactive Signs For $200 With New Gadget

The same crowd that is endlessly looking to cut display hardware, playback hardware and software costs out of digital signage projects will likely be intrigued as heck by a new IndieGogo project that turns any TV with an HDMI connector into a touch and stylus controlled display. […]

sixteen-nine.net
Wed, Aug 12, 2015 at 5:51 PM

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Digital Signage Lights up Lithuanian Shopping Malls (DSConnection)

Financial services and retail companies in the Baltics are increasingly investing in digital signage marketing to raise awareness about their products and services. […]

digitalsignageconnection.com
Wed, Aug 12, 2015 at 2:12 PM

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16:9: Cash-Strapped CRI Somehow Does Deal To Acquire Deployer ConeXus World

If I wandered into work at ConeXus World this morning, and a colleague let me know the company just got acquired by Creative Realities, I’d probably head for whatever local bar was open that early, to order a very stiff drink. And it wouldn’t be a celebratory drink, since everything my new masters touch seems to turn red. Creative Realities, Inc. […]

sixteen-nine.net
Wed, Aug 12, 2015 at 9:40 AM

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16:9: Amscreen Sells Media Business To The Media Business It Bought

The UK digital signage firm Amscreen has decided to formally sell off its media division to its longtime media sales partner DigiCom, so that Amscreen can focus on software and hardware. DigiCom Out of Home takes ownership of the media sales and marketing activities for some 3,500 UK digital roadside and healthcare networks running with Amscreen’s LCD/LED screen combos. […]

sixteen-nine.net
Wed, Aug 12, 2015 at 9:03 AM

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Out-Of-Home ad operator Pikasso adds two landmarks in Jordan

Pikasso Jordan, exclusive advertising concessionaire of Abdali Development, reveals two new prime Landmarks L3 and L4, located on the very busy Queen Noor Street. The new Landmarks complete the plan of installation of impressive branding opportunities around Abdali. The Landmark 3 is implanted at the other end of the bridge where traffic is often blocked. […]

pikasso.com
Wed, Aug 12, 2015 at 7:49 AM

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Clear Channel Canada sets sights on Edmonton’s transit shelter advertising (Marketing mag Canada)

Company opening office to service new transit shelter contract. Clear Channel Canada plans to open an Edmonton office this fall to support the city’s new transit shelter contract, a 10-year contract that formally begins Jan. 1. […]

marketingmag.ca
Wed, Aug 12, 2015 at 7:19 AM

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The Times: The digital outdoor adverts for your eyes only (subscription required for access)

Britons could soon become used to Minority Report-style advertising that personalises outdoor billboards to those passing by. […]

thetimes.co.uk
Wed, Aug 12, 2015 at 5:02 AM

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DOOH Campaign: A billboard that talks back to tweeters (Media Life mag)

Type in a hashtag to say hello. A board lights up with your name. By Toni Fitzgerald. […]

Wed, Aug 12, 2015 at 2:38 AM

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eMarketer report: “Beacons for Retailers: Beyond the Hype.”

Retailers see value in gathering data based on in-store shopping behavior. Marketers continue to tout beacons for their personalization capabilities and ability to facilitate targeted offers. […]

emarketer.com
Wed, Aug 12, 2015 at 1:18 AM

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MediaPost: Largest US cinema advertising network sees revenue jump to USD 122M

The country’s largest cinema advertising network saw total revenues jump 22% from $100 million in the second quarter of 2014 to a record $122 million in the second quarter of 2015, reflecting increased commitments from last year’s upfront and growth in video market share, according to CEO Kurt Hall. For the first half of the year, total revenues increased 17% from $170 million to $198 million. […]

mediapost.com
Wed, Aug 12, 2015 at 1:02 AM

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DPAA opens registration, announces speakers for its Video Everywhere Summit to be held November 03 in NYC

Pepsi, MasterCard, AT&T, ConAgra Foods, Publicis Group, WPP The Store and Havas Media are among the high-profile companies that will be represented with C-level media and advertising speakers at the eighth annual Video Everywhere Summit at the Crowne Plaza in New York on November 3, part of Digital Signage Week. […]

Wed, Aug 12, 2015 at 12:55 AM

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Government agencies use digital OOH to reach the public (DSToday)

By Ken Klein, EVP of Government Affairs, Outdoor Advertising Association of America. A wide range of government agencies is increasingly using digital out-of-home platforms to communicate with a mobile public. […]

digitalsignagetoday.com
Wed, Aug 12, 2015 at 12:45 AM

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Sharp digital signage ‘business as usual’ after TV deal with China’s Hisense (DSToday)

Chinese electronics manufacturer Hisense Group and Japanese electronics manufacturer Sharp Corp. recently announced that Hisense will take over Sharp's consumer TV business in North and South America. […]

digitalsignagetoday.com
Wed, Aug 12, 2015 at 12:41 AM

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