Friday, November 29, 2024

Editors’ Picks

Tuesday, October 24, 2023 Tue, Oct 24, 2023

Clear Channel Outdoor CMO sees the future in “connecting the physical world of billboards with digital behaviors” (Variety)

During Variety Studio presented by Canva at Advertising Week, Levi spoke with his colleague Nolan Panno, manager of research and insights, and Claudia Chang, director of product operations at Radar, about their evolving industry. “We’re in the billboard business, it’s literally the world’s oldest advertising medium,” Levi said. […]

variety.com
Tue, Oct 24, 2023 at 12:20 AM

DSE 2023 to host sessions around Digital Signage Strategy, featuring designers, architects and integrators (DSE 2023)

Designers, architects, and integrators worldwide are facing a transformative challenge that has reshaped design's very essence. The once-static design world has given way to a dynamic fusion of physical spaces and cutting-edge AV technology, propelling brand storytelling to new heights. […]

digitalsignageexperience.com · Promoted content
Tue, Oct 24, 2023 at 12:10 AM

Monday, October 23, 2023 Mon, Oct 23, 2023

Times OOH wins tender to manage advertising at Chennai airport (Exchange4Media)

Times OOH will develop and manage 18,500 sqft of advertising space for seven years under the contract. According to media reports, the bidders needed a minimum of two years’ experience in operating contracts in the past seven financial years. They also required to have concessionaire rights in mass transit systems such as Metro rail, airports, city corporations or shopping malls. […]

exchange4media.com
Mon, Oct 23, 2023 at 10:50 PM

oOh!media’s retail media business, reooh, will build and manage an in-store digital screen network for Drakes Supermarkets

Drakes Supermarkets has become oOh!media's first Australian retail media partner. Drakes Supermarkets is a family-owned business and Australia’s largest independent grocery retailer with 66 stores across South Australia and Queensland, an annual turnover of in excess of $1.1 billion and more than 5,000 employees. […]

adnews.com.au
Mon, Oct 23, 2023 at 10:08 PM

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