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Editors’ Picks

Friday, May 8, 2015 Fri, May 8, 2015

Proposed Law Before N.C. General Assembly Would Overhaul State’s Billboard and Outdoor Advertising Laws (natlawreview)

Filed March 17, 2015, Senate Bill 320 proposes significant revisions to State laws governing billboards and outdoor advertising. In this post, we review some of the changes that would result from Senate Bill 320 in its current form. Local governments, lessors to billboard companies and billboard companies, alike, will want to take notice. […]
Fri, May 8, 2015 at 2:56 AM

FOX teams up with outdoor screen business Amscreen to advertise new TV shows using DOOH audience analytics (amscreen)

FOX employs Amscreen's real-time, outdoor audience profiling and delivery platform. In an industry first, FOX International Channels (FIC) is pioneering the use of the system to target multiple audiences for multiple shows in one deal. They are utilising Amscreen’s national reach via 500 screens in venues that detect a viewer’s age and gender. […]

Fri, May 8, 2015 at 2:21 AM

Fliphound Brings Online Buying of Outdoor Advertising to Daktronics Digital Billboards

Fliphound Enables Programmatic Buying for Digital Billboard Owners; Provides Higher Occupancy, Day Parting, Real-Time Buying WICHITA, Kan., May 7, 2015 (GLOBE NEWSWIRE) -- Fliphound, pioneers of real-time online buying for outdoor digital billboards, announced that Fliphound's online buying and selling platform can now be accessed directly through Daktronics (Nasdaq:DAKT) Visiconn® Display Management Solution to provide seamless and automatic configuration of Fliphound for Daktronics display owners. […]
Fri, May 8, 2015 at 2:19 AM

The Guardian: Tehran swaps ‘death to America’ billboards for Picasso and Matisse

Tehran’s billboards are usually a place for commercials about the latest gadgets, household items and cheese-flavoured crisps. They also display portraits of martyrs from the eight-year war with Iraq in the 1980s, quotes from religious figures and the now less frequent “death to America” posters. But, overnight, the Iranian capital has had a facelift. […]
Fri, May 8, 2015 at 2:17 AM

Thursday, May 7, 2015 Thu, May 7, 2015

Wednesday, May 6, 2015 Wed, May 6, 2015

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