Australia’s torrid market conditions: “The only mediums likely to grow (aside from digital) are outdoor and radio” – analyst (AdNews)
Ben Willee, general manager and media director at Spinach, said the big question on everyone’s lips is whether the market has hit bottom or if there will be a double dip. “Elsewhere on the media landscape, the outdoor advertising market is a classic case of too much of a good thing. […]
Mon, Jan 6 at 1:44 PM