Editors’ Picks

Tourism signs in New York State: What did the Feds agree to? (Billboard Insider)

The feds and New York State announced resolution on September 28 to a long-running dispute over tourism-promotion signs on the right of way deemed illegal by the Federal Highway Administration (FHWA). Neither side offered much detail about the agreement, other than FHWA would rescind its $14 million penalty against the state. […]

billboardinsider.com
Mon, Oct 8, 2018 at 7:07 AM

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ZetaDisplay to deliver LED displays to 10 Swedavia Airports (GlobeNewsWire)

Potential order value during contract term 3 years with option of 2 years extension is approx. 40 MSEK. ZetaDisplay is a provider of digital signage to major retail and service chains in Northern Europe. […]

globenewswire.com
Mon, Oct 8, 2018 at 5:17 AM

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The Drum Out-of-Home Awards 2018 finalists

The trend that stood out for Shepherd is the growing use of data. "There is a growing confidence around using data to help inform the use of environments and formats, in particular location. […]

thedrum.com
Sun, Oct 7, 2018 at 9:47 PM

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Advertising Week 2018: Adtech and Martech Are Coming Together At Last (Alistdaily)

Merging adtech and martech is a hot topic at Advertising Week New York 2018 as brands hope to eliminate silos and find a way to streamline the process. During a panel called “Adtech Meets Martech,” Nielsen, Microsoft and Outfront Media shared their hopes and concerns for an industry with plenty of data but not enough intercommunication. […]

alistdaily.com
Sun, Oct 7, 2018 at 9:44 PM

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Automated DOOH ad buying platform Adomni now runs cross-network campaigns on three continents

Adomni offers a software platform that allows advertisers to run campaigns across many digital out-of-home ( DOOH ) media networks. Adomni's CEO Jonathan Gudai explained how his platform worked. Adomni is an online software platform that connects advertisers with digital out-of-home media owners. […]

Editorial
Sun, Oct 7, 2018 at 9:23 PM

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Legal opinion on San Jose law allowing billboards on municipal land (Billboard Insider)

Most governments think they are immune from anticompetitive lawsuits. But that is not the case. The courts have held that local governments act for the benefit of their constituents. […]

billboardinsider.com
Sat, Oct 6, 2018 at 9:36 PM

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16:9: PATTISON Onestop Says It Has Surpassed Captivate As Largest Elevator Screen Network In Canada

The jump ahead of NYC-based Captivate comes after adding some 421 new elevator cabs in 43 properties, including The Guinness Tower in Vancouver, Bow Valley Square in Calgary, Royal Bank Plaza in Toronto and the IBM-Marathon tower in Montreal. Those are Oxford Properties buildings, so that presumably means the big Toronto-based commercial property company moved off Captivate. […]

sixteen-nine.net
Fri, Oct 5, 2018 at 6:03 PM

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What is interactive digital signage (DSToday)

Static digital signage shows one message at a time, repeated several times a day in a rotating playlist. Interactive signage allows you to essentially have all your messages available at once, nested in menus that let viewers search by various topics. This can be especially useful in high traffic areas that lots of different types of audiences pass through. […]

digitalsignagetoday.com
Fri, Oct 5, 2018 at 7:52 AM

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How to plan and deploy a digital signage network (Sign Media)

The messages on signs throughout most of human history have been permanent, fixed, and static. What is possible today through digital signage is vastly different, incredibly useful, and much more powerful. Just as a smartphone can do much more than a telephone could, so too has digital signage represented a giant leap forward in technology. […]

signmedia.ca
Fri, Oct 5, 2018 at 7:50 AM

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DPAA’s Video Everywhere Summit: updated agenda and details

The DPAA Video Everywhere Summit will be attended by 900 + delegates. Multi-screen, Programmatic, Location Data, New media models, Brands & Technology. Key Speakers, Panels, Experiential Exhibits, Superior Networking. […]

videoeverywheresummit.com
Fri, Oct 5, 2018 at 4:47 AM

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Samsung Has One Third of Worldwide Digital Signage Display Market Share in Q2 of 2018, According to IDC (BusinessWire)

The worldwide digital signage market saw shipments of more than 870,000 units in the second quarter of 2018 (2Q18), up 15.9% year over year and an increase of 10% compared to the first quarter of 2018, according to the International Data Corporation (IDC) Worldwide Quarterly Digital Signage Tracker. […]

businesswire.com
Thu, Oct 4, 2018 at 7:52 PM

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Ooh!Media outlines next steps as Adshel officially merged (AdNews)

Once the transition is complete, Ooh's next target is growing its revenue share from 6% to 10% as the business approached a $1.5 billion market valuation. […]

adnews.com.au
Thu, Oct 4, 2018 at 7:33 PM

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New Zealand gives consent to JCDecaux’s acquisition of APN Outdoor (GlobeNewsWire)

Another hurdle removed. […]

globenewswire.com
Thu, Oct 4, 2018 at 7:29 PM

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CEO of OOH buying platform AdQuick explains how it combines outdoor advertising with geo targeting and reporting (Billboard Insider)

How do you make outdoor measurable? There are a variety of ways. Options include: Campaign integration with Google Analytics to measure lift in site traffic by area. […]

billboardinsider.com
Thu, Oct 4, 2018 at 7:21 PM

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DSF’s self-paced online course on the fundamentals of digital signage

The course, called DSF Foundations, includes chapters with quizzes and comprehensive assessment at the end of the course. The course is designed to take approximately 2-3 hours. The DSF is offering this course complimentary to any current member (one per member company). […]

digitalsignagefederation.org
Thu, Oct 4, 2018 at 7:20 PM

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