Tuesday, November 5, 2024

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Thursday, October 10 Thu, Oct 10

DOOH: Winners of Ocean Outdoor’s annual Digital Creative Competition (More About Advertising)

To Boldly Go, Elvis and Revolt have secured the top prizes in Ocean Outdoor’s annual Digital Creative Competition which rewards bold, original ideas that push the boundaries of Digital out of home (DOOH) advertising. McVitie’s, Greenpeace UK and Frazzled top poll - Kwik Fit, Wasabi, Metropolitan Police and The British Skin Foundation join winning line-up. […]

moreaboutadvertising.com
Thu, Oct 10 at 9:11 PM

The merger of Russia’s largest online retailer and outdoor advertising group results in a “blood feud” between political factions (The Moscow Times)

Russian business outlets characterize the Wildberries-Russ merger into the new company RVB as an undercover dispute between Kadyrov and the influential billionaire senator Kerimov. The merger may also be part of Russia’s wartime redistribution of business assets that has benefited business figures linked to the Kremlin. […]

themoscowtimes.com
Thu, Oct 10 at 9:07 PM

What to expect from DSE 2024 in Las Vegas December 7-10, 2024 (rAVe Pubs)

In addition to the ability to go behind the scenes and learn how The Sphere, Cirque du Soleil, the ARTE Museum and Atomic Golf use AV and digital/experiential signage technology to run their experiences, this year’s Digital Signage Experience (DSE) show includes three keynotes and access to two different show floors — all using code RAVEPOD when you register here. […]

ravepubs.com · Promoted content
Thu, Oct 10 at 8:53 PM

Highlights from yesterday’s fall Independent Billboard Operators Conference (Billboard Insider)

Chris Cowlbeck, IBOUSA, on growth of the IBO Speedway: “We now have 260 companies with 63,000 statics and 4,000 digitals in the IBO Speedway.  We have started marketing to agencies that we are one of the Big Four.” Gina Stratford, YESCO, on Boosting Sales Tactics “One thing we ask all of our clients… what are you trying to achieve and how will you measure it. […]

billboardinsider.com
Thu, Oct 10 at 1:44 PM

Wednesday, October 9 Wed, Oct 9

This brilliant TV ad is just a silent full screen shot of a billboard ad (Billboard Insider)

Kevin Gephart. Kris Lindahl, a popular local realtor (krislindahl.com/) who is known for his ubiquitous billboard presence all across southern Minnesota, is currently running a TV campaign on WCCO-TV, the CBS affiliate in the Minneapolis /St Paul DMA. The ad is simply a full screen shot of his billboard with absolutely no sound or other graphics for a full 30 seconds. […]

billboardinsider.com
Wed, Oct 9 at 4:26 PM

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