Sony has become a very different player in the digital signage since it brought on some people very familiar, experienced and connected in the ... […]
With a podcast today about holograms, it’s as good a time as any to provide some impressions after finally having an in-person look at ... […]
DailyDOOH’s editor in chief Adrian J Cotterill sat down over Zoom with Tim Harvey, Knitting Media's Founder & purl's Co-Founder, to discuss what is in store for attendees. AdTECH: OOH – Europe will see industry folks who are keen to meet up in-person listen to expert speakers, and take part in informed debate with the day’s panel discussions. […]
By Dominic Dunne. Short-term sales activations can be a crutch – great at boosting revenue but a quick fix that only papers over the cracks in longer-term brand strategy. As Shopify puts it in its Future of eCommerce report, “Brands that haven’t developed familiarity and trust with consumers will become more entrenched in a direct-marketing battle to offer customers the lowest price”. […]
By Mark J. Pescatore, Ph.D. I know what you’re thinking: Who needs interactive digital signage when we have smartphones? […]
Way, way in a back corner of the LDI live events technology show – which was running at the same time as DSE last ... […]
Hivestack is, at its heart, an advertising technology platform, focusing specifically on programmatic digital out of home (DOOH) advertising. Our platform helps media owners sell their inventory more effectively. Hivestack is one of the pioneers that offers advertising technology services in the DOOH sphere. […]
The contract is believed to be one of the largest single e-paper deployments in the world, as the state invests heavily in an estimated $220bn infrastructure programme as part of the Qatar National Vision 2030 and driven by preparations for the FIFA World Cup Qatar 2022™. […]
by Emily Sawicki. Santa Monica is moving forward with a plan to install digital signposts in high-traffic pedestrian areas around town that could feature interactive information, emergency notices and revenue-generating advertisements. […]
So, what does an AR OOH ad do? Simply put, this new kind of technology adds life to the stagnant billboards and posters. This happens after either downloading the brand’s app or scanning a QR given with the ad. […]
It drives me nuts when I walk around trade shows and see software companies with stands that don’t make it immediately obvious what they ... […]
Statements Media has exclusively licensed the proprietary hardware and software from Firefly. The initial deployment of 100 digital screens on the rooftops of Toronto taxicabs will be completed by November 30, with additional units scheduled to come online in 2023. […]
Last week at Digital Signage Experience in Las Vegas, I had a number of conversations about what’s happening in the industry and use-cases that ... […]
LAS VEGAS—SNA Displays and Moment Factory took home the top “DIZZIE” award for Best Digital Signage Experience for work at the acclaimed AT&T Discovery District in Dallas. The project also won in its category, Public Spaces. SNA Displays also received a DIZZIE award for The Orbit Retail Experience in the category of Experiential Design & Planning. […]
Given that the Qatari government has spent about $220 billion on infrastructure for the World Cup tournament now underway, the cost of digitizing bus ... […]
