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U2 getting $10M to launch MSG Sphere – home of ‘the world’s largest LED screen’ in Las Vegas as cash concerns mount: sources (NY Post)

The sphere-shaped venue will have a capacity of 17,500 and feature the world's largest LED screen. James Dolan’s Madison Square Garden has lined up U2 to launch his MSG Sphere arena in Las Vegas — but some insiders fret the deal could help fuel an “unforgettable fire” that’s consuming the company’s cash. […]

nypost.com
Fri, Feb 17, 2023 at 6:27 PM

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Solomon Partners’ Chart: Who Is The Biggest Of Them All In DOOH & Retail Media? (16:9)

Merchant banking firm Solomon Partners – which through partner Mark Boidman is very active in guiding M&A in the DOOH sector – has published ... […]

sixteen-nine.net
Fri, Feb 17, 2023 at 6:25 PM

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Big changes are underway in OOH and radio sales (Billboard Insider)

by Kevin Gephart and Chris Lytle. 1) Programmatic sales; 2) Revenue Channels; 3) Work from home; 4) Job Sharing; 5) Compensation. A lot of sales reps think programmatic is going to replace them. […]

billboardinsider.com
Fri, Feb 17, 2023 at 4:48 PM

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WOO President says OOH advertising in MENA region is booming but “there remains work to be done”

World Out of Home Organization President Tom Goddard spoke to delegates at WOO's inaugural MENA Forum (Middle East and North Africa) in Dubai this week. "Why, in a world so unsettled with a war in Europe, an energy crisis, climate change concerns, political instability and economic headwinds are forecasters so buoyant about Out of Home? Because we have so many positive dynamics driving us forward. […]

WOO
Fri, Feb 17, 2023 at 4:09 PM

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LED Wall’s Generative Artwork Responds To Customers At H&M London Flagship (16:9)

The fashion retail brand H&M’s Regent Street flagship is using generative artwork on a giant LED wall that fills the full rear wall of ... […]

sixteen-nine.net
Fri, Feb 17, 2023 at 9:19 AM

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Things Systems Integrators Need to Know Before Installing an LED Video Wall (Commercial Intergrator)

The direct view LED video wall market is growing at a staggering rate, and across many verticals. According to industry research, the US alone has a $1.08 billion dollar LED in the marketplace, with a projected 20.5% rate of year-over-year growth. […]

commercialintegrator.com
Fri, Feb 17, 2023 at 7:42 AM

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Saudi Gov’t Backing 400 Meter Tall Cube Building With Digital Interior Walls Driving Visual Experience (16:9)

The Saudi government has announced an ambitious new development on the outskirts of Riyadh that has, as its centerpiece, a giant 400 meter high ... […]

sixteen-nine.net
Fri, Feb 17, 2023 at 7:11 AM

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Real Estate Services Giant Uses 24-Foot Lobby LED Wall, Generative Data, To Inspire Staff And Guests At New DC Offices (16:9)

This is a nice fit-to-size LED video wall in the new Washington, DC offices lobby of real estate services giant Cushman & Wakefield – ... […]

sixteen-nine.net
Fri, Feb 17, 2023 at 6:19 AM

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Steph Beckett and Gary Kayye recap ISE 2023 (rAVe Pubs)

Gary Kayye, co-founder and director of THE rAVe Agency, and Steph Beckett, managing editor of rAVe [PUBS] are here to walk you through ISE 2023 with interviews, product demonstrations and themes of the show. […]

ravepubs.com
Fri, Feb 17, 2023 at 12:11 AM

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Get to Know Tiger Party, The Content Driving Those Times Square LEDs (rAVe Pubs)

Gary Kayye. Tiger Party CEO Rafale Chang joins me on my latest videocast episode to talk about GOTIGER, the proprietary creative content digital signage technology that drives large networks like those in Times Square. Tiger Party is seeking AV pros who want to help move digital signage into more than just media players. […]

ravepubs.com
Fri, Feb 17, 2023 at 12:10 AM

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UK’s outdoor advertising trade body is building a cross-network ad playout reporting system

Outsmart, the trade body for the Out of Home (OOH) industry is building a new data system to centralise all advertising playout information into one single point for buyers to access. […]

Outsmart
Thu, Feb 16, 2023 at 10:41 PM

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A more detailed explanation of Outsmart’s planned cross-network ad playout reporting system (The Media Leader)

Major outdoor media unite to create single ad-tracking system. Once operational from July, Playout will contain information about all ads that have been played on sites owned by the ‘Big Four’ outdoor media companies, whose digital inventory comprises 70% of the entire UK market. […]

the-media-leader.com
Thu, Feb 16, 2023 at 10:38 PM

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Australian OOH trade body (OMA) chief steps down after 12 years (CMO)

After more than a decade in the post, Outdoor Media Association (OMA) chief executive, Charmaine Moldrich, has confirmed she’s stepping down in June 2023. “It’s a bittersweet moment, but after more than a decade working in an industry it is time to move on,” she stated. […]

cmo.com.au
Thu, Feb 16, 2023 at 10:37 PM

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Australian OOH trade body OMA names Elizabeth McIntyre as new CEO (Mediaweek)

Elizabeth McIntyre has been appointed Chief Executive Officer (CEO) of the association and MOVE, commencing 3 April 2023. The announcement follows an extensive and thorough executive search to replace outgoing CEO Charmaine Moldrich, who has held the position for 13 years. […]

mediaweek.com.au
Thu, Feb 16, 2023 at 10:35 PM

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Solomon Partners are raising money for rare cancer research (Billboard insider)

By Mark Boidman, Media Group Head, Solomon Partners. As you may know, I am 16-year cancer survivor. In 2020, with help from riders and sponsors, the Solomon Partners team participated in Cycle for Survival and raised over $80,000 for cancer research. […]

billboardinsider.com
Thu, Feb 16, 2023 at 9:40 PM

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