AV Technology's content director, Cindy Davis sat down with AVIXA's, director of Live Content, U.S./Canada, Annette Sandler, to learn about the InfoComm experience for end users and what’s in store in Orlando. CD: Products and solutions shown at InfoComm are not sold directly to end users. […]
The partnership gives DoohClick’s clients the ability to seamlessly plug into Place Exchange’s SSP to unlock the power of programmatic advertising and continue to tap into a broad array of demand through Place Exchange’s direct integrations with top DSPs. […]
Dalius Taurus, Investing Group Leader. After a potential divestiture, CCO would be in a position to repay a portion (around $1bn) of its currently outstanding debt (net debt of $5.2bn). More importantly, the potential sale would shine a light on the company's significantly higher-margin US business. […]
To apply for the $5,000 scholarship, students with a connection to the OOH industry must demonstrate the passion and leadership qualities and skills that helped shape Ms. Fletcher’s career as an industry leader. Candidates must also submit an essay about a woman they admire. […]
The CCO-commissioned Nielsen Scarborough recontact study provides insights into frequent and business travelers' responses to airport advertising, and the behaviors they take after seeing an ad. 83% of Frequent Flyers notice airport advertising with 3-out-of-4 associating airport advertising with high-quality brands. […]
Nicolas Meyer, VP of Marketing and Channel Management at SpinetiX. A true digital signage SaaS offers end users an easy way to get started through a simple-to-access web-based interface and without the need for extensive technical expertise or training. The user interface is intuitive and user-friendly, allowing even non-technical users to create and manage their own content. […]
12.30 REGISTRATION. 13:00 - Welcome: Chair | Stephanie Gutnik | Global Head of DOOH | Yahoo. 13:30 - Keynote: Thierry Lessard | Head of Data and Technologies | Cartier Media. […]
Kevin Gephart. The pandemic exacerbated a trend that began a while ago. Advertisers and their ad buyers always appear to be too busy or too disinterested to take face-to-face meetings. […]
This strategic partnership between Groupm and Kinetic is expected to bring a new level of innovation and expertise to Pakistan’s expanding DOOH landscape - moving the industry towards precision marketing. myAdbooker, Netherlands, also joined the event as a strategic partner for developing the supply side platform (SSP) in Pakistan. […]
We may have gotten through the revenge travel bounce back, and the possibility of recession seems daunting, but the recovery of the travel industry is not slowing down. Perhaps in the post-pandemic world, we’ve all gained an appreciation for the new experiences we took for granted and are focusing more on them in our lives. […]
By Tom Rock. International Footwear Brand (IFB) is an American fashion company founded in 1978 primarily known for its sheepskin boots and also specialise in other footwear, accessories and home textiles. Renowned for their distinctive premium and comfortable footwear the brand is synonymous with high quality products. […]
Kamaron Leach and Liana Baker, Bloomberg News. The deal gives Blackstone an entry into a US market led by public companies Clear Channel Outdoor Holdings Inc., Lamar Advertising Co. and Outfront Media Inc. […]
The biggest private equity funds like the barriers to entry and growth prospects of out of home but have been stymied in the past by the lack of targets large enough to justify a significant investment. Looks like Blackstone solved the problem. Billboard Insider suspects this is a recap to take out some existing institutional investors (GAW Capital for one) and to provide growth capital. […]
LOUISVILLE, Ky., May 19, 2023 -- As previously reported, on May 1, 2023, Creative Realities, Inc. […]
The conference will feature speakers from across the globe representing all aspects of the OOH market. The Congress will include a packed social programme including the Gala dinner, city tours and the ever popular Congress Afterparty. […]
