Kevin Gephart. Fourth quarter total ad spend is 23% greater, on average, than the rest of the year. It’s a make-or-break time. […]
SAN ANTONIO, July 17, 2023 -- Clear Channel Outdoor Holdings, Inc. (NYSE: CCO) (the "Company") has entered into exclusive discussions to sell its business in France to Equinox Industries ("Equinox"), a Paris-based industrial holding company that makes long-term majority equity investments. […]
In New York, an Upper East Side enclave is fighting city plans for curbside 5G towers, calling them “garish” and unnecessary, in a campaign that presages battles around the US sparked by an explosion in wireless gear on public streets. […]
The Hypervsn Digital Avatar is a more immersive and interactive experience, resulting in deeper connections and improved satisfaction. The integration of ChatGPT saves businesses time and money by ensuring 24/7 availability, faster response times and instant access to information. The airline Emirates is one of the first companies utilise the new Hypervsn solution. […]
COMMB is lending a hand to help police solve the death of Karolina Huebner-Makurat, a Leslieville mother fatally struck by a stray bullet in Toronto’s Leslieville neighborhood on July 7. Her husband, and father to their two children, Adrian Makurat, works for COMBB as a senior director. […]
This is an interesting application of natively-manufactured LCDs – as opposed to cutting and re-manufacturing 16:9 screens – as ribbon displays in a small-ish ... […]
In this special video podcast, NDA Editor Justin Pearse is joined Will Brownsdon, Managing Director, EMEA, Hivestack, and Joel Livesey, Lead Senior Director of Inventory Partnerships, EMEA, The Trade Desk, to discuss the benefits of including programmatic DOOH in a multi-channel approach to media buying, allowing advertisers to leverage data, measurement and precision on a global scale. […]
In newspaper circles, this is what would be referred to as a slow news day – peak holiday season and not a whole bunch ... […]
CPG, Retail, Programmatic, and Power of DOOH On October 10 Summit Agenda. NEW YORK – July 15, 2023 – DPAA, the global trade marketing association, driving the growth and digitization of out-of-home media and its growing role in the omnichannel mix, announced today speakers and initial sponsors for its October 10 Global Summit. […]
It was always just going to be a matter of time when fine pitch LED costs would reduce to a point that they would ... […]
Insider’s Take: Not often that we can get a look under the hood at Adams Outdoor. 9,917 advertising displays, including approximately 3,700 bulletins, 5,849 posters, 342 digital displays. […]
Lisa & Dan Nausley. Interestingly, the outgoing, affable people that we presume would be well suited for sales, often struggle to perform the challenging tasks associated with the role. It is not unusual for this type of salesperson to have difficulty establishing a ‘peer to peer business conversation’ based on mutual respect with their clients or prospects. […]
Awarion CreativeLab’s award winning dynamic creative ideation and production capabilities were put on the European stage in June, as Turkish Airlines ran a live countdown creative on premium publishers in Manchester and Milan towards the biggest football final of the European game, the UEFA Champions League Final held in Istanbul this year. […]
LG will bolster service platforms on its home appliances like TV products and white goods, reinforce business-to-business (B2B) units by leveraging its experience in the B2C market and accelerate new growth businesses such as electric vehicle (EV) charging and digital healthcare. […]
BROOKINGS, S.D., July 12, 2023 -- Daktronics, Inc. (NASDAQ - DAKT) reported fiscal year and fourth quarter 2023 results. […]
