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Wednesday, August 9, 2023 Wed, Aug 9, 2023

OOH ad sales: we all want cold calling to be dead. But it isn’t (Billboard Insider)

Kevin Gephart. Intelligent cold calling is alive and well and it’s one of the tools in the toolbox….You’ve got referrals you’ve got networking you’ve got e-mail marketing social media you’ve got affinity group marketing. Those are all tools but cold calling is the one that really relies on your initiative…My father used to say do something even if it’s wrong. […]

billboardinsider.com
Wed, Aug 9, 2023 at 12:11 AM

Tuesday, August 8, 2023 Tue, Aug 8, 2023

How to adapt to fluctuations of your billboard site insurance costs (Billboard Insider)

Chris Bassler, Bassler & Co. I would define the insurance market place as constantly fluctuating between soft and hard markets. A soft market, which is sometimes called a buyer’s market, is characterized by stable premiums, broader terms of coverage, increased capacity, higher available limits and competition among insurance carriers for new business. […]

billboardinsider.com
Tue, Aug 8, 2023 at 11:25 AM

Clear Channel Outdoor Holdings, Inc. Announces Proposed Private Offering Of Senior Secured Notes Worth $500,000,000

SAN ANTONIO, Aug. 8, 2023 -- Clear Channel Outdoor Holdings, Inc. (NYSE: CCO) (the "Company") announced today that it will offer, subject to market and customary conditions, $500,000,000 aggregate principal amount of Senior Secured Notes due 2028 (the "Notes") in a private offering that is exempt from registration under the Securities Act of 1933, as amended (the "Securities Act"). […]

Clear Channel Outdoor Holdings, Inc.
Tue, Aug 8, 2023 at 12:11 AM

Monday, August 7, 2023 Mon, Aug 7, 2023

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