Monday, June 24, 2024

Clear Channel Outdoor launches three new digital spectaculars in Las Vegas aiming to attract brands advertising around the upcoming Formula 1 event

Tuesday, September 26, 2023

Clear Channel Outdoor (NYSE: CCO), one of the world’s largest Out-of-Home (OOH) media providers, has partnered with the Westin Las Vegas Hotel & Spa to provide brands with three out-of-home (OOH) spectaculars to capture the attention of Las Vegas tourists as the Formula 1 Grand Prix comes to the city in November.

The three digital displays available via the Westin Spectacular Domination are:

  1. The Vertical Digital Spectacular (46’h x 18’w)
  2. South Wallscape Spectacular (130’h x 200′ x (x2))
  3. East Wallscape Spectacular (130’h x 50’w)

Located 1.5 blocks from the Las Vegas Strip, the Westin Las Vegas Hotel & Spa is one of the top lodging destinations for Las Vegas business travelers. It is located on Flamingo Rd. which is a major roadway targeting tourists making their way towards The Strip. The Westin is a fantastic alternate hotel for travelers that want to be near the glitz and glam of the major casino properties.

These transformative new displays are located along F1 Vegas Grand Prix Track.

About Clear Channel Outdoor Holdings, Inc.

Clear Channel Outdoor Holdings, Inc. (NYSE: CCO) is at the forefront of driving innovation in the out-of-home advertising industry. Our dynamic advertising platform is broadening the pool of advertisers using our medium through the expansion of digital billboards and displays and the integration of data analytics and programmatic capabilities that deliver measurable campaigns that are simpler to buy. By leveraging the scale, reach and flexibility of our diverse portfolio of assets, we connect advertisers with millions of consumers every month across more than 470,000 print and digital displays in 21 countries.

 

Published on Tuesday, September 26, 2023 at 12:11 AM

Effortless global DOOH news tracking:

Get top industry news headlines in your inbox, daily.

You have been subscribed!

Almost there, please check your email for a confirmation link.

Something went wrong. We were not able to sign you up.