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Brazil approves sale of Telefonica digital OOH ads unit (telecomparer)

Brazil's Administrative Council for Economic Defense (Cade) approved without restrictions the sale of TOTS (Telefonica On The Spot Digital Solutions of Brazil), part of Telefonica group, to the Eletromidia company, belonging to the HIG Group and operating mainly in the import, export, marketing and distribution of electronic panels. The value of the deal was not disclosed, reports Teletime. […]

telecompaper.com
Thu, Jul 9, 2015 at 12:25 AM

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Eric Kristoff Resigns as CTO of digital place-based media tech firm rVue (marketwired)

rVue Holdings, Inc. (OTC PINK: RVUE), an advertising technology platform for digital place-based media, today announced that Eric Kristoff, formerly rVue's Chief Technology Officer, has accepted a position at a different company. Mr. […]

marketwired.com
Thu, Jul 9, 2015 at 12:19 AM

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The Drum’s review of Cannes Lions 2015 (thedrum)

The Cannes Lions International Festival of Creativity has long since been advertising’s biggest, brashest and most important awards show with thousands of advertisers, agencies and production houses flocking to the French Riviera to celebrate the work and drinks gallons of rose. Yet for everyone who attends – and remembers – the festival, hundreds more can only watch from afar. […]

thedrum.com
Wed, Jul 8, 2015 at 11:56 PM

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Utah: Rule giving neighbors say over highway billboards may vanish (saltlakecitytribune)

A longstanding rule may soon vanish that has required companies seeking to build new highway billboards to obtain permission first from residents living within 100 feet of the proposed sign. Utah Department of Transportation officials say they are not sure if its actual practice ever gave residents such veto power over new nearby signs. […]

sltrib.com
Wed, Jul 8, 2015 at 11:51 PM

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The Digital Place Based “Opp”timist: Stephanie Gutnik interviews Kirti Srikant, VP of OppenheimerFunds (broadsign)

Results of OppenheimerFunds’ DPB campaign with Captivate Network include a 73% lift in aided brand awareness, 70% in aided ad awareness and a third-place ranking as the most recalled medium after magazine and online. In addition, 52% of viewers who saw the ad online post-elevator ride took action. […]

Wed, Jul 8, 2015 at 2:29 PM

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JCDecaux ATA wins the advertising contract at the new Prince Mohammad bin Abdulaziz International Airport in Madinah (jcdecaux)

Paris, 8 July 2015 - JCDecaux SA (Euronext Paris: DEC), the number one outdoor advertising company worldwide, announces today that its subsidiary JCDecaux ATA (held 60% by JCDecaux, 40% by ATA) has won the advertising contract for the new Prince Mohammad bin Abdulaziz International Airport (PMIA) in the city of Madinah in the Kingdom of Saudi Arabia. […]

Wed, Jul 8, 2015 at 11:44 AM

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Digital Signage Expo 2016 Calls for Speaker Proposals (DSConnection)

The speaker proposal applications deadline is extended until July 10, 2015. […]

digitalsignageconnection.com
Wed, Jul 8, 2015 at 8:35 AM

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16:9: Digital Signage On Sony’s Android TVs

A Reno, Nevada company called Directable has announced it is now marketing a digital signage solution that has been tested and approved for use with Sony’s new line of Android TVs. […]

sixteen-nine.net
Wed, Jul 8, 2015 at 8:24 AM

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Regulatory trend: States adopting lighting standards for digital billboards (DSToday)

By Ken Klein, EVP of Government Affairs, Outdoor Advertising Association of America. Keeping pace with new technology, a growing number of states are adopting lighting standards that assure legibility while preventing glare. Puerto Rico and 12 states require digital billboards to adjust brightness to surrounding light. […]

digitalsignagetoday.com
Wed, Jul 8, 2015 at 12:57 AM

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JC Decaux tipped to unseat Clear Channel as London’s £400m bus shelter ad controller (moreaboutadvertising)

Transport for London’s lucrative bus shelter and street furniture out of home advertising contract is believed to have been wrested from incumbent Clear Channel by French OOH giant JC Decaux. The business, which TFL values at more than £400m for the next ten years of the contract, is one of the most hotly-contested in UK out of home. […]

moreaboutadvertising.com
Wed, Jul 8, 2015 at 12:48 AM

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Lamar Advertising Company Acquires Alliance Airport Advertising (nasdaq)

Lamar Advertising Company (Nasdaq:LAMR), one of the largest outdoor advertising companies in North America, has acquired Alliance Airport Advertising. The acquisition adds a variety of traditional advertising and experiential displays in five major airports, enhancing the nation's most distinctive out-of-home advertising portfolio. […]

nasdaq.com
Wed, Jul 8, 2015 at 12:47 AM

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MediaWeek: Primesight circles Eye Airports in £3m deal

Primesight has emerged as the preferred bidder for regional media specialist Eye Airports, which has outdoor contracts for London Gatwick and Manchester airports, in a deal estimated at £3 million. Primesight has confirmed it is in the process of doing due diligence on the deal, which is believed to involve several third party contracts, not least with the airports themselves. […]

mediaweek.co.uk
Wed, Jul 8, 2015 at 12:44 AM

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FT: UK television advertising booms despite digital rise (outdoor up by 3 percent)

... Meanwhile, radio is forecast to rise 4 per cent to £395m, while outdoor is expected to increase 3 per cent to £842m. TV advertising is growing almost as fast as internet advertising, which is forecast to rise almost 11 per cent to £8bn. […]

ft.com
Wed, Jul 8, 2015 at 12:36 AM

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16:9: DSE Extends 2016 Speaker Deadline

Digital Signage Expo has extended its deadline for speaker proposals for the 2016 educational conference to the end of this week. […]

sixteen-nine.net
Tue, Jul 7, 2015 at 4:50 PM

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16:9: Research Suggests Android Picking Up Steam In Signage, Embedded Markets

The embedded business unit of VIA Technologies in Taiwan – which has a big office in Silicon Valley, as well – has done a worldwide survey of end-user customers to get a sense of where they’re at with using Android. Some 93% of the roughly 250 respondents indicated they are either currently using or are considering using Android for an embedded project in the near future. […]

sixteen-nine.net
Tue, Jul 7, 2015 at 12:08 PM

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