The integration gives programmatic buyers direct access to Clear Channel’s array of premium digital out-of-home media in Europe’s largest markets, starting with the UK. […]
Campaigns honored in four categories – Purpose Driven, Most Creative, Best Use of Programmatic Tech and new category, Best CPG DOOH Campaign NEW YORK – October 24, 2023 – DPAA, the global trade marketing association, driving the growth and digitization of out-of-home media today and its growing role in the omnichannel mix, announced winners of the second annual DOOH-E Awards at the association’s global summit on October 10. […]
The OTHER industry networking event set for the upcoming DSE trade show and conference in Las Vegas is the latest version of the Experience ... […]
It took some digging but I eventually sorted out that this is a Gucci store opened last year at Bangkok’s Suvarnabhumi Airport, with LED ... […]
This would have to be the largest LED surface to date used as a digital canvas for public art – one whole side of ... […]
Digital signage has grown to encompass a myriad of complexities and nuances that require innovative strategies to navigate effectively. In this era, strategic partnerships have emerged as the linchpin for conquering the intricate and relationship-centric digital signage industry. […]
By Anthony Wood. Microsoft has taken over the LED display of Las Vegas' gargantuan Sphere arena to create an Xbox-themed light show. The Las Vegas Sphere has contributed its fair share of viral moments since its inaugural show in July, during which it illuminated its 580,000 square foot ‘Exosphere’ with a spectacular light show. […]
The US-based media company Clear Channel is pushing on with its efforts to largely vacate its European operations and focus on the Americas and ... […]
By Michael Kozlowski. E Ink Kaleido 3 Outdoor colour e-paper technology is designed for outdoor information boards, enabling rapid dynamic updates of information. Compared to traditional paper-based signage, it offers enhanced functionality and environmental benefits. […]
19th October 2023, Morocco – Location Media Xchange (LMX), an enterprise software provider for Out-of-Home (OOH) media owners, has integrated with Pikasso, an Out-of-Home advertising enterprise operating across diverse international markets. […]
by Joe Mandese. DPAA (Digital Place-Based Advertising Association) President-CEO Barry Frey talks about the power of brands, new digital out-of-home experiences, and why IRL will never be supplanted by the metaverse. […]
A big new outdoor LED display at the Kennedy Space Center Visitor Complex in central Florida is notable for at least a couple if ... […]
Limited spaces available: Go behind the scenes of Las Vegas' newest tech-savvy venues: full-day backstage tour or FlyOver Vegas Experience Digital Signage Experience (DSE) in December is your ticket to the latest in high-tech venues across Las Vegas. […]
L Squared Digital Signage was founded in 2007. Its cloud platform, the L Squared Hub, allows users to control content such as lobby display screens, menu boards and mobile applications, to deliver tailored corporate information, alerts, videos, news and advertisements to customers. […]
Digital signage has become a cornerstone of campus messaging, serving diverse needs ranging from event promotion and emergency notifications to room scheduling, dining menus, university branding, and general reminders. This transformation is crucial as institutions increasingly recognize the need for consistency and efficiency in disseminating critical information. […]
