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DoohClick’s new feature allows advertisers to take over an entire DOOH network

With UEFA 2024 and the Paris Olympics taking place next summer, the timing could not be better for media owners and operators looking to maximise the performance of their assets around these momentous occasions. · You can now secure synchronised TakeOver bookings on multiple OOH screens delivering your preferred share of voice for a chosen day and period. […]

doohclick.com · Promoted content
Mon, Nov 20, 2023 at 6:13 PM

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Bus Shelter DOOH Display Made Into Taverna Door To Market Mamma Mia Dinner Theater In Sweden (16:9)

Hat Tip to Tim Rowe of OOH Insider for pointing out this campaign in Sweden, which nicely shows how digital street furniture can be ... […]

sixteen-nine.net
Mon, Nov 20, 2023 at 1:58 PM

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The Q3 Digital Signage Business Climate Index Survey Now In Field And Asking For Responses (16:9)

The Q3 Digital Signage Business Climate Index (DBCI) survey is now online, and companies active in the ecosystems are being asked to take a ... […]

sixteen-nine.net
Mon, Nov 20, 2023 at 9:25 AM

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Outernet London Creates Giant Snow Globe Environment With Its Vast Immersive LED Screens (16:9)

Londoners who like to see the public Christmas lights and decor around their city have a new sightseeing stop this year – as the ... […]

sixteen-nine.net
Mon, Nov 20, 2023 at 7:48 AM

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Programmatic DOOH SSP Place Exchange adds its inventory to Displayce demand-side platform (Place Exchange)

With the Place Exchange deal, Displayce integrates its seventh SSP and increases by 10% the number of available screens, taking its offering to more than 1 million unique connected digital screens worldwide. […]

placeexchange.com
Mon, Nov 20, 2023 at 12:10 AM

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Digging deeper: PPDS launches new pro display series it says halves energy consumption when compared to other options (16:9)

The only explainer is that it has a 50% reduction in power when compared against the Philips Signage 3650 Q-Line, and comparable solutions in the market. I compared the two, and they have the same brightness rating, so it’s not that the 3000 series is comparably dim. So beats me how the engineers in Taiwan and elsewhere reduce energy demands. […]

sixteen-nine.net
Sun, Nov 19, 2023 at 5:23 PM

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OUTFRONT Media’s 3rd Quarter 2023 at glance: revenue of $454.8 million, up 0.2% (Billboard Insider)

SignValue has prepared the following analysis of OUTFRONT Media’s 3rd Quarter 2023 financials. "As expected, third quarter revenues were up slightly as a result of higher billboard revenues and strength in our local business. […]

billboardinsider.com
Sat, Nov 18, 2023 at 5:24 PM

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F1 Race Invests In 32K Sq. Ft. Of Samsung LED Around New Vegas Strip Race Circuit (16:9)

Much of the digital signage attention with the Formula One race this weekend in Las Vegas has involved creative running on the giant LED-clad ... […]

sixteen-nine.net
Fri, Nov 17, 2023 at 12:08 PM

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Digital signage conference at #DSE2023 December 2-5 in Las Vegas

Use the code DSPulse to get 20% off Conference pass or a free Expo pass at DSE 2023 in Las Vegas. Saturday, December 2. 8:00am PST: Digital Signage Certified Experts (DSCE) Course Las Vegas Backstage Tour - Full Day: AREA15, Meow Wolf, Resorts World, Enchant Christmas, Cirque du Soleil Mad Apple [SOLD OUT]. […]

digitalsignageexperience.com
Fri, Nov 17, 2023 at 12:07 PM

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Grocer In Andorra Uses Floor Projection, LED-Wrapped Column To Create Entryway Experience (16:9)

A grocer in the small principality of Andorra is blended projections on the floor with a big LED-clad support column to put some experience ... […]

sixteen-nine.net
Fri, Nov 17, 2023 at 8:26 AM

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LG Electronics USA to release its first line of AC- and DC-powered EV charging stations in 2024

By giving hotels, restaurants, venues, transit hubs, municipal buildings and other locations the opportunity to own and operate their own EV charging stations, LG will allow them to set their own rates and ensure enough capacity to meet local demands. The Level 3 model will feature a large outdoor LCD touch-screen display that can serve multiple functions for various owners and use cases. […]

LG Electronics USA
Thu, Nov 16, 2023 at 11:28 PM

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New eco-friendly Philips displays use 50% less power

The all-new Philips Signage 3650 QE-Line from PPDS brings 4K Ultra HD performance using only half the energy (and half the running costs). […]

PPDS
Thu, Nov 16, 2023 at 10:19 PM

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Lamar Advertising’s 3rd quarter 2023 at a glance: revenue of $542.6 Million, up 2.9% (Billboard Insider)

SignValue has prepared the following analysis of Lamar Advertising’s 3rd quarter 2023 financials. Completed 11 acquisitions for $78 million. Added 84 digital bulletin displays totaling ~4,700 at quarter's end. […]

billboardinsider.com
Thu, Nov 16, 2023 at 6:32 PM

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OOH advertising revenue up 1.1% in Q3 2023, DOOH up 6.8% (OAAA)

Digital OOH Accounts for Nearly One Third of Sales In Q3, Up 6.8% From A Year Ago NOVEMBER 16, 2023 (WASHINGTON, D.C.) – Out of home (OOH) advertising revenue increased 1.1% in the third quarter of 2023 compared to the previous year, accounting for $1.96 billion, based on the latest figures released by the Out of Home Advertising Association of America (OAAA). […]

OAAA
Thu, Nov 16, 2023 at 6:25 PM

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The 2024 elections and the Olympics will drive a surge in ad demand (OUTFRONT’s ad trends report)

Free download with email submission. Despite economic uncertainty, the 2024 elections and the Olympics will drive a surge in ad demand, pushing advertising inventory to exceptionally low levels. Advertisers, recognizing the value of these events, may prioritize early booking to ensure their presence during these high-demand periods, leading to limited availability for latecomers. […]

outfront.com
Thu, Nov 16, 2023 at 6:23 PM

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