Saturday, January 18, 2025

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Wednesday, January 24, 2024 Wed, Jan 24, 2024

Why adding an outside investor might be good for your out-of-home company (Billboard Insider)

Dave Westburg, Co-Publisher, Billboard Insider, Private Equity Investor. There’s lots of private equity interest in out of home to judge from the calls Billboard Insider gets. This is the first column in a series on private equity and out of home, based on our experiences raising equity for our own companies and as a private equity investor in other out of home companies. […]

billboardinsider.com
Wed, Jan 24, 2024 at 6:36 PM

Tuesday, January 23, 2024 Tue, Jan 23, 2024

Independent Billboard Operators’ co-op pitches its aggregated inventory database that makes it easier for advertisers to buy independently-owned OOH ad space (Billboard Insider)

Becky Smith, the IBO’s Enterprise Manager. The Speedway is just simply an inventory database…to…help make it easy for agencies to buy us. We collect and protect your inventory so we can bundle up bundle it up and sell it as one just like the big three. […]

billboardinsider.com
Tue, Jan 23, 2024 at 4:52 PM

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