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NanoLumens Teams Up with QMS Media and Digital Place Solutions to Create Digital Advertising Tower (Mass Transit)

NanoLumens recently announced the completion of a major new installation in Auckland, New Zealand’s Britomart Transportation Centre. According to NanoLumens Vice President of Strategic Accounts Almir DeCarvalho, the installation is the result of a remarkable collaboration between NanoLumens, QMS Media and Digital Place Solutions (DPS). […]

masstransitmag.com
Thu, Dec 8, 2016 at 5:14 PM

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Clear Channel UK Extends Forecourt Network Media Sales Deal with Amscreen for a Further Three Years (DSConnection)

The deal provides Clear Channel UK with exclusive rights to selling advertising opportunities across this 2700+ digital out-of-home network. The network reaches 18.4 million adults every two weeks through a national presence in leading forecourt and convenience locations operated by Tesco, BP, Shell and Esso as well as other leading independents. […]

digitalsignageconnection.com
Thu, Dec 8, 2016 at 5:10 PM

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DOOH audience analytics platform Mira joins Digital Place Based Advertising Association

A crowd analytics platform that boosts the effectiveness of ad campaigns by introducing real-time targeting to digital out-of-home (DOOH) media, has joined the rapidly growing trade marketing association. Mira's real-time location data and creative optimization algorithms help advertisers determine which creative assets would be most effective based on the audience that is immediately present. […]

dp-aa.org
Thu, Dec 8, 2016 at 5:05 PM

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16:9: 10 Questions To Ask When Buying Digital Signage Software

Guest Post: Trey Hicks, Visix So, your organization is considering a digital signage system, and you’ve been tasked with gathering info. Where to start? Trey Hicks It’s a massive market and getting bigger all the time. […]

sixteen-nine.net
Thu, Dec 8, 2016 at 9:25 AM

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Piccadilly Lights screens will be replaced with a single 4K, 790 sq. metre screen

(Source: Ocean Outdoor) Coca Cola and Samsung sign to new proposition. Other global brands will have the opportunity to bid for the previously restricted ad space on Piccadilly Lights, one of the world’s top advertising locations. […]

Editorial
Wed, Dec 7, 2016 at 5:20 PM

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Redundant infrastructures for digital signage in airports and railway stations (Installation International)

Such are the high stakes when premium advertising is concerned that redundancy is a topic that frequently crops up. “In addition to very strict selection, test and qualification of suppliers, and targeted maintenance, one of the ways to prevent a dark screen is to build a redundant infrastructure,” notes JCDecaux’s Jérôme Lepage. […]

Wed, Dec 7, 2016 at 4:54 PM

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16:9: Digital Sign Maker NanoLumens Ready To Assert Patents, Go After Makers Of “Cheap Imitations”

When I had a long podcast chat with Rick Cope at InfoComm back in June, the founder and CEO of Nanolumens made it very clear he was about to go to legal war with a number of (mostly or all) Chinese manufacturers who were marketing LED display products that seem to borrow on Nano’s flexible designs. […]

sixteen-nine.net
Wed, Dec 7, 2016 at 4:12 PM

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Digital Signage Expo 2017: Updated conference schedule

9 […]

Wed, Dec 7, 2016 at 4:11 PM

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Australia’s QMS Media to invest $22.4 million in DOOH media assets at sports venues (Mumbrella)

QMS Media (ASX: QMS) has entered into a binding agreement to acquire an 80% stake in digital and creative signage company Out and About Marketing and Media (OAMM) for $10m plus acquisition of $1.25m in debt. OAMM which specialises in stadium advertising and sports sponsorship across Australian and New Zealand is part of QMS’ digital sport investment plan. […]

mumbrella.com.au
Wed, Dec 7, 2016 at 2:51 PM

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16:9: Packed Toronto Digital Signage Expo Mixer

Uber-Train-Train-Uber got me to and from Toronto yesterday to catch the Digital Signage Expo DSE Huddle mixer held at the Hard Rock Cafe off Yonge Dundas Square. DSE Show Director Andrea Varrone was up from Atlanta to host the event and she said about 100 people registered. Not all of them showed, but there was a big crowd for the event. […]

sixteen-nine.net
Wed, Dec 7, 2016 at 9:07 AM

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Harrods Renovates Store with New LED DOOH Ad Screens (DS Summit)

British luxury department store Harrods now uses fine pitch LED screens in its store with a maximum of 2 mm pixel pitch. Old DOOH surfaces have been removed and replaced by less screens with larger dimensions. On Brompton Road in London’s Knightsbridge district lies one of the most quintessential British institutions and one of the world’s best-known luxury shopping locations: Harrods. […]

digitalsignagesummit.org
Wed, Dec 7, 2016 at 7:25 AM

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Will you marry me? The moment Piccadilly Circus advertising screens help pop the big question (Get West London)

John Dobbs, 29, of Brooklyn Road Woking, hired out the iconic screen to ask Jess Tippett, 27, to take his hand in marriage. The advert was booked out for 30 minutes at 9pm on Saturday night (December 3), thanks to the assistance of James Woodin. Mr Woodin, who works for an out of home media agency helped organise the occasion by booking the digital screen. […]

getwestlondon.co.uk
Wed, Dec 7, 2016 at 7:03 AM

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Shelfbucks Acquires Portfolio of Patents Covering Technology for In-Store POP Display Execution, Compliance, Performance Measurement (MarketWired)

24 patents originally held by Goliath Solutions provide Shelfbucks with industry's largest portfolio of patent protected technology to assess the success of its customers' retail campaigns. […]

marketwired.com
Tue, Dec 6, 2016 at 11:34 PM

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Jeremy Male says Outfront Media “will outperform GDP and outperform out of home” (Billboard Insider)

Outfront CEO Jeremy Male spoke yesterday at the UBS Global Media and Communications Conference. Male was bullish on Outfront, saying at one point “we’ll outperform GDP and we’ll outperform out of home.” He estimated the company would build 120 digital billboards in 2017. […]

billboardinsider.com
Tue, Dec 6, 2016 at 11:32 PM

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Australia’s Out-of-Home Ad Revenue Momentum Continues in November (BandT)

Year-to-date media revenue has increased by 15.8 per cent, tracking at $709.5 million, up from $612.7 million* for the same time last year. Digital Out-of-Home media revenue makes up 39.9 per cent of total media revenue, up from 27.7 per cent for the same period last year. […]

bandt.com.au
Tue, Dec 6, 2016 at 11:24 PM

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