Jay Fenster, Marketing Manager, OUTFRONT. Even Don Draper had a first day on the job. So today, we’re going back to the basics and putting together all the questions about billboard advertising we wish someone had answered for us when we were getting started. […]
By Mark Bracey. Creativity was everywhere. I enjoyed visiting a critically acclaimed artist in their gallery, local restaurants and in particular Bridges Academy – endorsed by the likes of Ed Sheeran; a music studio and learning space offering “unemployed youth an inspiring and safe environment with access to world class technology and mentorship to help them thrive”. […]
This list includes billboards only and not place based and transit. The count is based on display faces not flips so 1 digitial display counts as 1. We based the list of a review of websites and emails to company execs. […]
By Alyssa Boyle. Walmart’s advertising ambitions are growing. So it bought a TV manufacturer. […]
The color e-paper displays that Sharp NEC was demonstrating at the recent ISE trade show in Spain will be available in North America starting next month, in 13-inch and 25-inch versions, but eco-conscious buyers might be gulping when they see the prices. […]
Propelling Branded Cities to lead North America's Out-of-Home landscape, reporting directly to President and COO, Vaibhav Gupta (VG). Toronto, Canada – Branded Cities, North America’s premier Out-of-Home (OOH) company, has been leading with innovative digital solutions, unique large-format assets, and cutting-edge media offerings in Canada. […]
E Ink Achieves Top 5% Position in S&P Global Sustainability Yearbook, Recognized as an Early Adopter by the Taskforce on Nature-Related Financial Disclosures. BILLERICA, Mass. – E Ink (8069.TWO), the originator, pioneer, and global commercial leader in ePaper technology,is recognized in the S&P Global Sustainability Yearbook 2024. […]
Toronto, ON – Media Resources Inc. (MRI), a manufacturer of the outdoor & indoor digital signage displays, has opened a new digital billboard production plant located near Charlotte in Fort Mill, SC. […]
Subscription is required to read full article. By Paul Hiebert, Adweek's senior reporter. Nearly four years ago, a significant number of people went inside and stayed there. […]
Australian OOH trade body OMA has reported has reported an increase of 12.2 per cent on net media revenue for 2023, to $1,193.7 million. This number is up from an adjusted figure of $1,063.6 million for 2022. Q4 2023 saw an increase of 10.9 per cent on net media revenue year-on-year, posting $366.6 million up from $330.7 million for Q4 2022. […]
Here’s a list of 447 North American bulletin/poster companies, ranked by faces. […]
DSS Europe is the flagship version of all DSS conferences organized by invidis worldwide. This year, the summit will take place six weeks earlier – on May 22-23 at Munich Airport. […]
MONTVALE, N.J.-- Sharp Imaging and Information Company of America (SIICA), a provider of the projector and display markets, today announced the launch of the new Sharp ePaper 13” and 25” Class (13.3” diagonal and 25.3” diagonal) displays, marking a new era in energy-efficient signage solutions. […]
Amsterdam, February 2024: Deutsche Telekom has selected the Philips Tableaux ePaper Series as part of plans to extend and expand upon its digital out of home (DOOH) communications. In 2023, PPDS broke new ground for display technology, by becoming the world’s first leading display manufacturer to introduce full colour, large format, 16:9 ePaper digital signage. […]
Florian Rotberg and Stefan Schieker. The acquisition of a TV manufacturer by a supermarket chain is, at first glance, an unusual transaction. But from the perspective of a retail media provider – Walmart generates annually over USD 3 billion with advertising sales in-store and on the digital platforms – the transaction complements the existing media offering. […]
