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arstechnica: Those mobile ads work: Facebook gobbles up $701M profit in Q4 2014

In its final quarterly earnings report of 2014, Facebook announced that it had recorded $701 million in profits—an increase of about 33 percent over the same period last year. In its filing with the Securities and Exchange Commission (SEC), the company said that its fourth quarter advertising revenue hit $3.59 billion, an increase of 53 percent. […]

arstechnica.com
Thu, Jan 29, 2015 at 4:52 PM

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Beet.TV Video Series: Xaxis and the Wharton Future of Advertising Program

Beet.TV has begun production of a 50-part series of personal interviews with noted advertising and media luminaries. These will be short videos of individuals who have impacted the course of the industry. […]

beet.tv
Thu, Jan 29, 2015 at 4:41 PM

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Tachi Palace Hotel & Casino Unveils Massive Curved Video Wall

The 798-square-foot NanoLumens video wall, installed JCM Global, is believed to be the largest curved video wall in North America. […]

digitalsignageconnection.com
Thu, Jan 29, 2015 at 3:55 PM

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JCDecaux wins the advertising concession at the Rio de Janeiro International Airport

Paris, JCDecaux S.A. (Euronext Paris: DEC), the number one outdoor advertising company worldwide, announces that, following a tender process, it has won an exclusive 10-year contract for the installation and operation of advertising solutions at the RIOgaleão – Tom Jobim International Airport. […]

Thu, Jan 29, 2015 at 2:50 PM

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Landmark Dividend Provides Strategic Capital and Leasing Expertise for Outdoor Advertising Industry

EL SEGUNDO, Calif., /PRNewswire/ -- Landmark Dividend LLC, is expanding its presence in the billboard industry by providing strategic capital to outdoor advertising companies and helping them extend the longevity of ground leases while reducing costs. […]

prnewswire.com
Wed, Jan 28, 2015 at 6:01 PM

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invidis: Third biggest digital signage market in EMEA, France, shows positive trend

France is the third biggest market for digital signage and DooH in EMEA. […]

invidis.de
Wed, Jan 28, 2015 at 6:00 PM

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How AdSpace uses Shazam to enhance DOOH campaigns

Looking for a way to extend your brand’s message from our Smart Screens to the screen that matters most to consumers, their mobile device? Why not hit them up through a mobile app that is most likely not only already installed on their phone but also in their top 15 most used? I present to you Adspace’s newest mobile partner…Shazam! […]

Wed, Jan 28, 2015 at 5:58 PM

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DSToday: First touchdown at the Super Bowl? Digital signage is already in the end zone

In preparation for this season and ultimately this game, University of Phoenix Stadium and the Arizona Cardinals have improved their venue's game-day experience by calling on Daktronics of Brookings, South Dakota, to manufacture and install a new high-definition LED video display, equivalent to two true high-definition displays side by side, in the south end zone, according to an announcement from Daktronics. […]

digitalsignagetoday.com
Wed, Jan 28, 2015 at 5:54 PM

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streetfight: How Hyperlocal Tech Is Reviving Brick-and-Mortar Sales

The current boom in retail technology innovations — ranging from hyperlocal deals apps to beacons and video monitoring — are once again transforming the retail landscape. […]

streetfightmag.com
Wed, Jan 28, 2015 at 5:53 PM

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Keeping up with mobile: What to watch out for in 2015 (marketing-interactive)

The mobile industry has progressed at an unprecedented rate. Driven by changing patterns in consumer behaviour, the rapid evolution of the industry continues to challenge all of us who work in this space every day. Here’s how we, at Millennial Media, picture them shaping the mobile landscape in 2015. […]

marketing-interactive.com
Wed, Jan 28, 2015 at 5:50 PM

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citylab: ‘Brand Killer’ Glasses Are Ad Blockers For Your Eyes

A pair of high-tech glasses that recognizes advertising around you, and blurs it out like explicit material on the TV. The "Brand Killer" specs are the prototype of University of Pennsylvania students, who built it for a recent hack week on an alleged budget of $80. "What if we lived in a world where consumers were blind to the excesses of corporate branding? […]

citylab.com
Wed, Jan 28, 2015 at 5:21 PM

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MediaTel: Outdoor Media Centre appoints Mark Craze as chairman

The news of the appointment also comes shortly after one of the OMC's four council members, JCDecaux, severed ties with the organisation. Craze said that body's ambition is to now "unleash the full innovative potential" of the OOH sector and work more "harmoniously" with advertisers, agencies and specialists. […]

mediatel.co.uk
Wed, Jan 28, 2015 at 4:52 PM

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Lamar’s Billboard proposal nudges forward in Fort Myers (fortmyersbeachbserver)

Lamar Advertising's unsolicited proposal resubmitted to City Council in recent months has been deemed qualified to move forward through a Public-Private Partnership process under the state's new "P3" Statute. The structure design would be similar to the entry structure on the Del Prado Boulevard extension near U.S. 41 and attach digital message boards to the bridge locations. […]

fort-myers-beach-observer.com
Wed, Jan 28, 2015 at 11:41 AM

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Technology Transforms the Fast Casual Restaurant Experience

Beyond the traditional digital menu boards, technology can be used within the restaurant segment to increase order accuracy, build relationships, capture knowledge and create more of a relationship with the consumer. […]

digitalsignageconnection.com
Wed, Jan 28, 2015 at 11:09 AM

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What do digital trend predictions mean for digital signage? The answer will leave you gasping. (DSToday)

It's 2015 and the predictions are in from Soap Creative. Each year, the folks at Soap give a tongue-in-cheek glimpse into the future with brash predictions that seem irrational but tend to contain at least a grain of truth. A few of their predictions touch on things in the digital signage periphery. […]

digitalsignagetoday.com
Wed, Jan 28, 2015 at 9:45 AM

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