Chloe Hawking, MD at OMG programmatic EMEA on programmatic: “It’s about control”
…ks about making OOH programmatic and gives us insi… · …Awarion Founder and CEO, Alp Ayhan speaks to Chloe… […]
Wed, Nov 8, 2017 at 11:36 AM
…ks about making OOH programmatic and gives us insi… · …Awarion Founder and CEO, Alp Ayhan speaks to Chloe… […]
…rm, today announced programmatic buying access for… · …bally. This initial programmatic deployment enable… · …rations will enable programmatic and digital media… · …DOOH audience reach programmatically,” said Burr… · …DSPs and exchanges, programmatic media buyers will… · …g the OOH industry, programmatic buying will trans… · …rv SSP a customized programmatic DOOH solution tha… · …lution that enables programmatic transactions of D… · …New York, NY. October 31, 2017 – BroadSign I… […]
…The programmatic solution is made possible due to … · …d to Adform DSP for programmatic buying. What’s … · …The programmatic solution is made possible due to … […]
…Hivestack to enable programmatic buying of DOOH in… · …aranteed DOOH deals programmatically via a private… · …clients.” The programmatic solution is made … · …d to Adform DSP for programmatic buying. What̵… · …alue proposition of programmatic DOOH to U.S.-base… · …m for other digital programmatic buying.” Th… · …NEW YORK, NY–(Marketwired – Nov 1, 201… […]
The BroadSign Health and Lifestyle Audience Package, the first of many audience segments to become available, enables advertisers to reach more than 400 million impressions per month and is customizable by point of interest, DMA, time of day, and a number of other demographic variables. […]
…rm, today announced programmatic buying access for… · …bally. This initial programmatic deployment enable… · …rations will enable programmatic and digital media… · …DOOH audience reach programmatically,” said Burr… · …DSPs and exchanges, programmatic media buyers will… · …g the OOH industry, programmatic buying will trans… · …v SSP a customized programmatic DOOH solution tha… · …lution that enables programmatic transactions of D… · …BroadSign Announces New programmatic 'Health and L… […]
…rm, today announced programmatic buying access for… · …bally. This initial programmatic deployment enable… · …rations will enable programmatic and digital media… · …DOOH audience reach programmatically,” said Burr… · …DSPs and exchanges, programmatic media buyers will… · …g the OOH industry, programmatic buying will trans… · …rv SSP a customized programmatic DOOH solution tha… · …lution that enables programmatic transactions of D… · …Digital media buyers can now amplify brand campaig… […]
A first in the sector, this automated platform provides a unique solution for Adcity clients to help them better identify target audiences and optimize their activation through OOH communication. Adcity Solution now offers an integrated suite composed of 3 pillars: - Adcity Audience Planning; Adcity Audience Trading and Adcity Audience Measurement. […]
… targets of initial programmatic tests) are growin… · …programmatic media buying has worked best with hig… […]
…ill add Mira-fueled programmatic buying capability… · …Horizon Media is collaborating with Mira, a real-t… […]
…The introduction of programmatic demand-side buyin… · …Wade Rifken, SVP of programmatic at Clear Channel … · …eted and measurable programmatic OOH campaigns. An… · …onsumers across the programmatic channels they're … · …The introduction of programmatic demand-side buyin… […]
… problems with such programmatic tech, any ad medi… · …The partnership makes Clear Channel Outdoor Americ… […]
The panelists will examine the state of both technologies, present real world examples and make projections on how they will impact brands in the coming years. […]
The digitization of Out-of-Home real estate is rapidly helping consumers interact within spaces, generating and increasing transactions in both real and virtual worlds. By transforming everyday spaces into an opportunistic “playing field”, we are able to effectively share the experience of our brand with them while simultaneously receiving invaluable information and data about the passerby. […]
… now couple our new programmatic OOH offering with… · …chased with our new programmatic OOH tools. I can… · …programmatic OOH is even more powerful when combin… […]