Sunday, November 24, 2024

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Monday, September 16 Mon, Sep 16

Sunday, September 15 Sun, Sep 15

T-Mobile’s Kevin McGurn: “The measurement is fully broken”; T-Moblile launches a retail media network (The Current)

Kevin McGurn, T-Mobile’s VP and head of sales, marketing and distribution. We wanted to first and foremost connect our own screens in 12,000 stores that are all around the United States for T-Mobile and Metro. But the fact is, there are very few standards today as the media landscape is fragmented, starting with television and into every other line item on a plan. […]

thecurrent.com
Sun, Sep 15 at 3:37 PM

Friday, September 13 Fri, Sep 13

Questex’s LDI And DSE Keynote: Artist & Designer Craig Winslow Discusses Playfulness In Tech-Driven Experiences

Winslow will explore how a playful approach can spark creativity and drive innovation, keeping the human spirit at the heart of digital experiences New York, NY – September 10, 2024 – Questex’s co-located Live Design International (LDI), which unites the global entertainment design and technology communities, and Digital Signage Experience (DSE), the ultimate gathering of digital signage experts, today announces Craig Winslow will present the keynote “Illuminating Creativity: Infusing Playfulness in Tech-Driven Experiences. […]

digitalsignagefederation.org
Fri, Sep 13 at 5:37 PM

Leasing with Insight Financial Services

Does your organization have a large-scale digital display or AV rollout on the horizon?  At Insight Financial Services we offer the most flexible and competitive financing offerings in today’s market, allowing you to achieve your goals without any upfront cost.  Leverage the power of our leasing options to turn your digital display and audio-visual equipment goals into a reality.    The verticals we cover are Education, Enterprise, Sports and Entertainment, Food & Beverage, Retail, Hospitality, Healthcare and SLED. […]

digitalsignagefederation.org
Fri, Sep 13 at 8:36 AM

Thursday, September 12 Thu, Sep 12

Despite retail media’s growth, in-store measurement is still playing catchup (DIGIDAY)

By Michael Bürgi. With retail media networks continuing to attract a significant increase in media dollars from endemic advertisers — one estimate from eMarketer puts omnichannel retail media spend in 2024 at just under $60 billion — there’s one part of the business that’s been almost overlooked. Ironically, it’s the part of the business that’s been around longest: in-store media. […]

digiday.com
Thu, Sep 12 at 5:15 PM

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