Programmatic and Travel: A Marketing Match Made in Heaven
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performancein.com
Fri, Jan 16, 2015 at 1:05 PM
Fri, Jan 16, 2015 at 1:05 PM
Raw Feed & Search
Friday, January 16, 2015 Fri, Jan 16, 2015
LED curtain in NH Eurobuilding Hotel – Madrid
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ledandgo.com
Fri, Jan 16, 2015 at 1:00 PM
Fri, Jan 16, 2015 at 1:00 PM
Programmatic and Travel: A Marketing Match Made in Heaven
The date of January 19 has officially been termed the most miserable day of the year. Whether or not this is accurate, The post Programmatic and Travel: A Marketing Match Made in Heaven appeared first on InsideDigital.org. […]
insidedigital.org
Fri, Jan 16, 2015 at 11:44 AM
Fri, Jan 16, 2015 at 11:44 AM
Tightrope Media Systems Scales for Enterprise-Level Digital Signage
The release of Carousel 6.5 accelerates rendering times and improves remote diagnostics for out-of-home networks. […]
digitalsignageconnection.com
Fri, Jan 16, 2015 at 10:35 AM
Fri, Jan 16, 2015 at 10:35 AM
2015 OAAA\TAB NATIONAL CONVENTION + EXPO, May 11 – 13, San Diego, CA
Registration is now open. The 2015 OAAA\TAB National Convention + Expo will be held at the Manchester Grand Hyatt Hotel on May 11 - 13, 2015. The national convention program will examine shifts in overall media strategies and identify specifically how out of home (OOH) advertising can amplify a media campaign. […]
oaaa.org
Fri, Jan 16, 2015 at 10:00 AM
Fri, Jan 16, 2015 at 10:00 AM
TriLite Intros Two New Products
The company introduced a new laser display technology enabling glasses-free 3D outdoor displays and a new ultra-small RGB laser module for use in pico projectors. […]
digitalsignageconnection.com
Fri, Jan 16, 2015 at 9:49 AM
Fri, Jan 16, 2015 at 9:49 AM
iab: Top 5 Trends in Digital Out of Home
The average global consumer is exposed to various Digital Out of Home Media for 14 minutes per week, and investments in the space are expected to grow 14.2% year-over-year between 2011 - 2017. New York City’s Fulton Center in Lower Manhattan has recently reopened, accommodating up to 300,000 daily riders and boasting more than 50 digital screens available for marketers. […]
iab.net
Fri, Jan 16, 2015 at 12:25 AM
Fri, Jan 16, 2015 at 12:25 AM
MediaWeek: JCDecaux pulls out of Outdoor Media Centre
JCDecaux has pulled out of the Outdoor Media Centre, the industry trade body for outdoor media owners. Although JCDecaux will not be part of the OMC it will continue to partner with the wider industry on initiatives such as Route, the audience measurement platform. […]
mediaweek.co.uk
Fri, Jan 16, 2015 at 12:24 AM
Fri, Jan 16, 2015 at 12:24 AM
Short Interest of Lamar Advertising REIT Co Drops
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Fri, Jan 16, 2015 at 12:23 AM
How the Media Is Changing (Part 2 of 3)
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huffingtonpost.com
Fri, Jan 16, 2015 at 12:19 AM
Fri, Jan 16, 2015 at 12:19 AM
The Drum reflects on CES: The demise of advertising?
You only write these titles when you spend a few days at CES. When you return to the day job you realise that it is an impossible title. Billions of pounds of spend across too many channels you care to think of. […]
thedrum.com
Fri, Jan 16, 2015 at 12:17 AM
Fri, Jan 16, 2015 at 12:17 AM
InLighten Touts First Windows-Based Digital Signage Stick
Buffalo-based software house inLighten has released what it touts to be the first HDMI stick for digital signage to run on Windows. The Argo, as it is called, is a companion product to another HDMI stick that runs Android, called the Apollo. […]
sixteen-nine.net
Fri, Jan 16, 2015 at 12:12 AM
Fri, Jan 16, 2015 at 12:12 AM
Beacons to Help Physical Stores Combat Ecommerce (practicalecommerce)
Brick-and-mortar retailers have been hard at work trying to lure online shoppers, who often visit physical stores to see and touch products, and then make purchases online. I previously addressed this practice, at “Showrooming Challenges Brick-and-Mortar Retailers. […]
practicalecommerce.com
Fri, Jan 16, 2015 at 12:04 AM
Fri, Jan 16, 2015 at 12:04 AM
E-commerce is going mobile, says ImproWeb
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it-online.co.za
Fri, Jan 16, 2015 at 12:02 AM
Fri, Jan 16, 2015 at 12:02 AM
Thursday, January 15, 2015 Thu, Jan 15, 2015
Warc: Australian adspend flat, outdoor on the rise
Mumbrella suggested that newspapers will probably be overtaken by outdoor during the course of 2015. The former's share of the market has fallen back from 12.1% in 2013 to 10.4% in 2014, while that of outdoor has climbed from 8.8% to 9.7%. Television continues to take the lion's share of advertising expenditure, accounting for 47.2% of the total, although this was down from 48.8% in 2013. […]
warc.com
Thu, Jan 15, 2015 at 11:51 PM
Thu, Jan 15, 2015 at 11:51 PM