Instantly and Vistar Media Ink Digital OoH Deal
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mrweb.com
Wed, Mar 4, 2015 at 6:42 PM
Wed, Mar 4, 2015 at 6:42 PM
Raw Feed & Search
Wednesday, March 4, 2015 Wed, Mar 4, 2015
Facial recognition software – Big Brother in disguise?
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bdaily.co.uk
Wed, Mar 4, 2015 at 6:17 PM
Wed, Mar 4, 2015 at 6:17 PM
invidis: Digital Signage in Spain and Portugal: slow start but high expectations for 2015
The Digital Signage Business Climate Index Spain & Portugal has been polled for the fourth time. The index has declined slightly to a positive level with an decrease of 7,11 base points to stand at 47,63 base points. The DBCI has stabilised on a high level and reflects the positive business sentiment of the digital signage industry in Spain and Portugal. […]
invidis.de
Wed, Mar 4, 2015 at 5:16 PM
Wed, Mar 4, 2015 at 5:16 PM
DOOH Network Zoom Media Named Exclusive Advertising Provider for 24 Hour Fitness
NEW YORK, NY, /PRNewswire/ - Zoom Media ("Zoom"), the world's largest fitness digital media company, announced today an exclusive long-term media and advertising agreement with 24 Hour Fitness, a leading health club industry pioneer. […]
prnewswire.com
Wed, Mar 4, 2015 at 5:12 PM
Wed, Mar 4, 2015 at 5:12 PM
Forbes: Mobile Audience Measurement 2.0
At Mobile World Congress in Barcelona, March 2-5, 2015 behind the handset, operator, security and Internet of Things news, the still waters of mobile audience measurement run deep. A lot of mobile data and a lot of ways to measure audience behaviour, insight and trends has remained unchanged for decades. […]
forbes.com
Wed, Mar 4, 2015 at 5:08 PM
Wed, Mar 4, 2015 at 5:08 PM
The Guardian: Mobile World Congress 2015: what it means for marketing pros
With Mobile World Congress 2015 (MWC) in full swing, much of the industry is decamping to Barcelona to see the launch of the latest smartphones and tablet innovations. But what does this mean for the mobile marketing business and how will it actually affect marketing strategies? […]
theguardian.com
Wed, Mar 4, 2015 at 5:04 PM
Wed, Mar 4, 2015 at 5:04 PM
Nielsen buys data and technology provider that reassures advertisers that their ads get seen
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Wed, Mar 4, 2015 at 4:52 PM
New China Advertising Law Expected
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china-briefing.com
Wed, Mar 4, 2015 at 4:49 PM
Wed, Mar 4, 2015 at 4:49 PM
US has over a third of global advertising
[…]
advanced-television.com
Wed, Mar 4, 2015 at 4:36 PM
Wed, Mar 4, 2015 at 4:36 PM
25 Predictions For What Marketing Will Look Like In 2020
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fastcocreate.com
Wed, Mar 4, 2015 at 4:35 PM
Wed, Mar 4, 2015 at 4:35 PM
The smart BOTTLE that ‘talks’ to drinkers: Sensors on label send targeted adverts with the help of a phone
Prototype ‘smart bottle’ is on show at Mobile World Congress in Barcelona It’s a partnership between UK drinks firm Diageo and Thin Film Electronics. Label has sensors in it to show if the bottle is open or sealed. It uses phone’s NFC capabilities to show adverts and recipes, for example. […]
dailymail.co.uk
Wed, Mar 4, 2015 at 4:31 PM
Wed, Mar 4, 2015 at 4:31 PM
The Future of Marketing: Goodbye, Don Draper. Hello, Captain Kirk.
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forbes.com
Wed, Mar 4, 2015 at 4:30 PM
Wed, Mar 4, 2015 at 4:30 PM
The Wow IS Now!
The increasing stream of new product announcements during the past few weeks tells us there will be plenty of "Wow" to be seen at DSE 2015. […]
digitalsignageconnection.com
Wed, Mar 4, 2015 at 1:03 PM
Wed, Mar 4, 2015 at 1:03 PM
From 6” to 600”: Quividi now measures audiences for all sizes of digital signage screens
Paris, March 4th 2015 - Quividi, the world leader in automated audience measurement for digital signage, announces that it has completed its product line deployment to now encompass tablets, as well as very large screens. […]
Wed, Mar 4, 2015 at 12:21 PM
Zoom Media Named Media and Advertising Provider for 24 Hour Fitness
Agreement includes advertising for digital signage, television programming, overhead sound and product sampling. […]
digitalsignageconnection.com
Wed, Mar 4, 2015 at 11:21 AM
Wed, Mar 4, 2015 at 11:21 AM