We as an industry need to conquer the next emerging frontier - mobile. I know, you’ve been hearing 'this is the year of mobile' for the past five years, but when it comes to the prevalence of mobile video ads, now is the time we’ll really begin to witness growth comparable to desktop in the European markets. […]
PATTISON Outdoor Advertising, Canada's largest Out-of-Home Advertising company and a generous supporter of the arts, today announced that it is launching a new national arts programme called Art Belongs in the Community (ABC). […]
The campaign has been delivered in partnership with MediaCom, digital agency Enigma and outdoor advertising specialistsJCDecaux. Andrew Newman, co-founder of Engima, said: “For this campaign we’re fusing real-time augmented reality technology with a specially designed app that buyers the freedom of expression to create their own Fabia from 90 different variations. […]
GIA announces the release of a comprehensive global report on Outdoor Advertising. The global market for Outdoor Advertising is projected to reach US$50.7 billion by 2020, driven by the growing popularity of digital platforms for out-of-home advertising. […]
These days any enterprise that employs any new technology — even if it’s as common as digital signage — risks a dreaded cease-and-desist letter. Research by an MIT economist found that, during the study period, sales of imaging software had declined by one-third relative to other medical imaging products. […]
Like last year the invidis consulting team held an Installation Tour in Amsterdam´s city centre and its digital signage world. This year´s focus was the Retail Sector. […]
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Mvix software will be used to drive the complete interactive solution. […]
The SAP hybris Marketing solution enables real-time one-to-one marketing at scale across all touch points, including digital signage. […]
GestureTek turned the 1,850-square-foot-space into new technology space that creates a great learning experience for kids while they have fun. […]
This hour-long interactive session at DSE 2015 will feature a brief case study on how digital signage and interactive technologies can enhance experiences and business objectives. […]
I was on a call recently with a guy from one of the more well-established companies in the digital signage software market, and as we wrapped up, he of course asked what I thought. Really good, as expected, I said, but maybe the device management was a little threadbare compared to some others I’d seen. […]
The Silicon Valley firm PQ Labs is at ISE in Amsterdam this week showing off a new touchscreen overlay it describes as the best money can buy – and the description certainly tells a good story. […]
Here’s something I don’t often read about … a U.S. digital signage hardware manufacturer shipping INTO China. Seneca Data, now owned by distribution giant Arrow, has got its HDN digital signage player safety-certified for selling into the China market. […]
Louisville-based software and solutions firm Codigo has joined the ranks of companies offering an Android solution, part of a new software release the company says rolls up a bunch of messaging systems into one HTML5-driven platform. […]
