Updated Agenda: 2015 OAAA\TAB National Convention + Expo, May 11 – 13, San Diego, CA
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Sun, May 10, 2015 at 4:35 PM
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Tampa advertising agency Dunn&Co. has teamed up with St. Petersburg Distillery to bid Mad Men adieu in advance of the popular AMC show's last. […]
TEHRAN: Drivers and millions of commuters used to spending hours in Tehran traffic jams have at least had something nicer to look at during journeys this week: famous works of art. […]
Grand Visual put together a show reel of their latest dynamic and data driven campaigns showcasing the capabilities of DOOH. […]
As the physical and digital worlds of retail continue to interweave, more and more beacon solution providers across the market are recognizing the need for retailers to have better tools to gather data on their customers. But Gimbal, for one, is in a unique spot, its Chief Operating Officer Kevin Hunter told MPD CEO Karen Webster. […]
The New York-based manufacturer and systems integrator has launched offices in Miami, Chicago, and Los Angeles to expand its customer and reseller support. […]
IntuiLab (the world leader in touch-first experience creation without coding) and Quividi (the world leader in automated audience measurement for digital signage) have recently announced the integration of their products. […]
IntuiLab (the world leader in touch-first experience creation without coding) and Quividi (the world leader in automated audience measurement for digital signage) have recently announced the integration of their products. […]
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Joint Solution Combines Touchscreen Usage Stats With Video-based Anonymous Biometrics to Bring Hard Data to Digital Signage Deployments. […]
But why are Broadway and 7th Avenue now classified as national highways? Reports from outlets ranging from the Washington Post to CBS-NYC stated Wednesday that the federal government is pressuring the New York City Department of Transportation to remove Times Square's largest billboards, or face a 10 percent reduction in funds for the state's federal highways. […]
Filed March 17, 2015, Senate Bill 320 proposes significant revisions to State laws governing billboards and outdoor advertising. In this post, we review some of the changes that would result from Senate Bill 320 in its current form. Local governments, lessors to billboard companies and billboard companies, alike, will want to take notice. […]
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This campaign stopped people in their tracks. It may be one of the oldest forms of advertising in the world, but marketers are becoming increasingly creative with their outdoor campaigns. No longer just confined to static billboards, global brands this year have been conjuring up some truly creative interactive ads that are actually a joy to look at and play with. […]