In Search of the Retail Location Unicorn
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Sun, Apr 5, 2015 at 11:44 PM
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JC Decaux is now the largest outdoor advertising company in the world . Decaux is a relatively young company and you only need go back 60 years to the time when it was a gleam in the eye of one Jean-Claude Decaux. Then the French state was taking a heavy hand with roadside bill boarders, calling them a 'blight'. […]
First, it could spur new types of contextually targeted deals or recommendations. "The watch as a new form factor opens the door to offering shoppers additional information with instant access and no phone out (if done right), even if it's just a micro bit of information, such as the aisle number of the next item on their list. […]
Clear Channel Outdoor Holdings (NYSE:CCO) major shareholder Iheartmedia, Inc. bought 2,172,946 shares of the stock in a transaction dated Thursday, April 2nd. The stock was purchased at an average cost of $10.20 per share, with a total value of $22,164,049.20. […]
The global mobile advertising market will hit two significant milestones in 2016, according to new figures from eMarketer, surpassing $100 billion in spending and accounting for more than 50% of all digital ad expenditure for the first time. The $101.37 billion to be spent on ads served to mobile phones and tablets worldwide next year represents a nearly 430% increase from 2013. […]
Evidence of a coming retail revolution can be found at the Macy's store at Westfield Garden State Plaza, where white plastic discs, about the size of a computer mouse, have been attached to walls and columns around the store. […]
Raising Nebraska visitors can visualize how agriculture is a part of their daily lives by going through each of the 12 interactive experiences within the building. […]
The installation in a Canadian financial institution's atrium created a unique way to display the company's brand, upscale services and value proposition. […]
The capital of the world and the capital of digital signage, New York City's Times Square, lit up recently for a high-tech kickoff to celebrate possibly the least-tech experience possible. […]
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Sterilyfe USA is preparing to continue and complete the installation of its advertising display-equipped hand sanitation stations in Harris Teeter. […]
The lottery game provider is installing several Bally systems and games solutions to add excitement and accelerate operating efficiencies. […]
The “out-of-home” marketing specialist has appointed Mark Craze to help illustrate the power of the medium to advertisers. […]
The digital signage and interactive kiosk company's new kiosks for the healthcare field feature the latest antibacterial and antimicrobial technology. […]
Next generation digital signage solution uses the projection image of a real person who can deliver a variety of messages. […]