Michigan dental practice tries it all, finds digital signage to be the big marketing winner (dentistryiq)
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dentistryiq.com
Tue, Jul 7, 2015 at 8:28 AM
Tue, Jul 7, 2015 at 8:28 AM
Raw Feed & Search
Tuesday, July 7, 2015 Tue, Jul 7, 2015
Nancy Fletcher: How OOH Advertising Is Helping to Improve Main Street (source – Linkedin)
The recent dust-up over signs in Times Square – questions surfacing if government was pushing to remove these icons – focused me on the connection between our business and city life. First, to be clear, signs in Times Square aren’t going anywhere. A press frenzy, fueled by wild exaggerations in the blogosphere, has fizzled. […]
linkedin.com
Tue, Jul 7, 2015 at 12:44 AM
Tue, Jul 7, 2015 at 12:44 AM
What’s ailing the U. S. media economy (and how DOOH is bucking the trend of declines for traditional media) (medialifemag)
To get the scoop on where the media economy really is, Media Life spoke with Jon Swallen, chief research officer at Kantar Media, for his take on why ad spending is down, whether it will rebound later this year, and why some traditional media are faring better than others. Many of the largest advertisers cut back on advertising in first quarter. […]
Tue, Jul 7, 2015 at 12:38 AM
Out-of-Home Perfect Fit For Vertical Video: GroupM’s Norman (video by beettv, 07:44)
CANNES — You might expect that vertically-oriented video would present a challenge to advertisers, who, traditionally, have redeployed ad creative first designed for TV’s landscape screen. But GroupM chief digital officer Rob Norman has a positive spin on the problem – don’t think TV, think bus stop ads. “I was having a meeting with JC Decaux. […]
beet.tv
Tue, Jul 7, 2015 at 12:37 AM
Tue, Jul 7, 2015 at 12:37 AM
Titan’s CEO Don Allman Joins DPAA Board of Directors (avnetwork)
Don Allman, president & CEO of Titan, has been voted onto the Digital Place Based Advertising Association's board of directors. Titan is a transportation sales company focused on providing programs for municipalities and transit agencies. Titan is merging with Control Group to form Intersection. […]
Tue, Jul 7, 2015 at 12:34 AM
Ocean Launches Search for the World’s Most Creative Digital Out of Home Concepts (oceanoutdoor)
Ocean has today launched its annual competition to foster the best creative work in DOOH advertising, including full motion, subtle motion and interactivity – Ocean Digital Creative Competition. […]
oceanoutdoor.com
Tue, Jul 7, 2015 at 12:33 AM
Tue, Jul 7, 2015 at 12:33 AM
JCDecaux receives « Janus de l’Industrie 2015 » award (jcdecaux)
JCDecaux SA (Euronext Paris : DEC), the number one outdoor advertising company worldwide, has been awarded with the “Grand Prix Design de la Réussite” award by Matthias Fekl, Minister of State for Foreign Trade, the Promotion of Tourism and French Nationals Abroad, during the “Janus de l’Industrie” ceremony organised by the French Institute of Design. […]
Tue, Jul 7, 2015 at 12:30 AM
Canadian Out-of-Home Measurement Bureau (COMB) Welcomes Two New Members
The new members are: Canadian Digital Network Ltd. and “Canadian Digital Network. Signpatico Digital AdvertisingThe Canadian Out-of-Home Measurement Bureau sets the industry standard for measurement of OOH advertising audiences across Canada. […]
Tue, Jul 7, 2015 at 12:06 AM
AirMedia Special Committee Appoints Advisors
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marketwatch.com
Tue, Jul 7, 2015 at 12:01 AM
Tue, Jul 7, 2015 at 12:01 AM
Monday, July 6, 2015 Mon, Jul 6, 2015
16:9: CRI Carries On Ronin’s Red-Splashed Ways; Cash Doesn’t Match Burn Rate Needs For Q2
There are things you want to inherit when you acquire another company, but a penchant for red ink is probably not among them. New York-based Creative Realities in the year since it merged with Wireless Ronin is now reliably spitting out the same butt-ugly quarterly statements that followers grew accustomed to seeing when Ronin was still a thing. […]
sixteen-nine.net
Mon, Jul 6, 2015 at 5:12 PM
Mon, Jul 6, 2015 at 5:12 PM
OUTFRONT Media To Report Second Quarter 2015 Results On August 6, 2015
NEW YORK, July 6, 2015 /PRNewswire/ -- OUTFRONT Media Inc. (NYSE: OUT) announced today that it will report results for the quarter ended June 30, 2015 after the market closes on Thursday, August 6, 2015. The earnings announcement will be available in the Investor Relations section of the Company's website, www.OUTFRONTmedia.com. […]
Mon, Jul 6, 2015 at 4:49 PM
Groupe Viva and Molson Coors Launches LCD Display Refrigerator
Groupe Viva and Molson Coors Brewing Company launched a refrigerator with a transparent LCD display in C-stores and bars across the province of Quebec. […]
digitalsignageconnection.com
Mon, Jul 6, 2015 at 3:45 PM
Mon, Jul 6, 2015 at 3:45 PM
JCDecaux receives « Janus de l’Industrie 2015 » award
Paris, 6 July 2015 – JCDecaux SA (Euronext Paris : DEC), the number one outdoor advertising company worldwide, announces that it has been awarded with the “Grand Prix Design de la Réussite” award by Matthias Fekl, Minister of State for Foreign Trade, the Promotion of Tourism and French Nationals Abroad, during the “Janus de l’Industrie” ceremony organised by the French Institute of Design.Innovation has been at the heart of JCDecaux’s strategy since the company was founded, in the creation of street furniture that combines public service, quality design and efficiency. […]
Mon, Jul 6, 2015 at 11:57 AM
Using Digital Signage to Enhance Employee Engagement
By its nature, digital signage is interesting and can’t be missed. […]
digitalsignageconnection.com
Mon, Jul 6, 2015 at 11:52 AM
Mon, Jul 6, 2015 at 11:52 AM
Electronic Opus Stages Massive Projection Mapping for Symphonic Concert
Making its debut at Miami Music Week, Electronic Opus is a multi-dimensional musical event featuring a symphony orchestra merged with multimedia from Barco and EDM artist Brian Transeau. […]
digitalsignageconnection.com
Mon, Jul 6, 2015 at 11:14 AM
Mon, Jul 6, 2015 at 11:14 AM