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JCDecaux receives « Janus de l’Industrie 2015 » award

Paris, 6 July 2015 – JCDecaux SA (Euronext Paris : DEC), the number one outdoor advertising company worldwide, announces that it has been awarded with the “Grand Prix Design de la Réussite” award by Matthias Fekl, Minister of State for Foreign Trade, the Promotion of Tourism and French Nationals Abroad, during the “Janus de l’Industrie” ceremony organised by the French Institute of Design.Innovation has been at the heart of JCDecaux’s strategy since the company was founded, in the creation of street furniture that combines public service, quality design and efficiency. […]

Mon, Jul 6, 2015 at 11:57 AM

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Using Digital Signage to Enhance Employee Engagement

By its nature, digital signage is interesting and can’t be missed. […]

digitalsignageconnection.com
Mon, Jul 6, 2015 at 11:52 AM

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Electronic Opus Stages Massive Projection Mapping for Symphonic Concert

Making its debut at Miami Music Week, Electronic Opus is a multi-dimensional musical event featuring a symphony orchestra merged with multimedia from Barco and EDM artist Brian Transeau. […]

digitalsignageconnection.com
Mon, Jul 6, 2015 at 11:14 AM

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Omnivex Customers Win ICX Association Excellence Awards

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digitalsignageconnection.com
Mon, Jul 6, 2015 at 9:59 AM

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Ask the Board: How Money Should Be Budgeted for Digital Signage Content

What guidelines or "rules of thumb" can indicate how money should be budgeted for content? […]

digitalsignageconnection.com
Mon, Jul 6, 2015 at 8:37 AM

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The future of OOH will be defined by innovation (campaignlive)

By Glen Wilson, MD of Posterscope. The out-of-home (OOH) advertising industry is at an exciting point in its evolution. Decisions being made at the moment could have a huge impact on both the long-term and immediate future of the industry. […]

campaignlive.co.uk
Mon, Jul 6, 2015 at 1:57 AM

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Posterscope’s monthly DOOH market update: The Real World June 2015

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slideshare.net
Mon, Jul 6, 2015 at 1:54 AM

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IoT, drones and the cloud takes InfoComm to new levels

Returning pavilions for 2015 included: Audio, Digital Signage, Lighting and Staging, Security, Unified Communications and Collaboration, and the Technologies for Worship Experience. The show also featured an educational aspect with the InfoComm University sessions which included 5,600 participants. […]

whatech.com
Mon, Jul 6, 2015 at 1:15 AM

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A New Word on the Internet

One morning, an artist named Julia Weist stood across the way from the sign, of her making, which reads “parbunkells,” displayed fifty feet wide. She admired it, no matter that hardly anyone seemed to be paying attention. […]

oaaa.org
Sun, Jul 5, 2015 at 8:00 PM

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ADMobilize says DOOH advertisers can now pay ‘per look’ (pymnts)

AdMobilize revealed yesterday (July 2) its new AdBeacon 2.0, which enables businesses to measure how customers view their advertisements in the real world. The Miami-based company also announced an additional $1.6 million in funding — reaching a total of $4.5 million since its founding in 2012 — to fuel further development of its patent-pending platform. […]

pymnts.com
Fri, Jul 3, 2015 at 10:16 AM

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Infographic and five examples of creative digital out of home advertising (fundraising)

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fundraising.co.uk
Fri, Jul 3, 2015 at 7:06 AM

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Adgroup Picks Preferred Bidder For Eye Airports

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insidermedia.com
Fri, Jul 3, 2015 at 1:18 AM

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STRATACACHE Expands Business In Shopper Marketing With The Acquisition Of IZ-ON Media From Technicolor

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bsminfo.com
Fri, Jul 3, 2015 at 1:18 AM

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The Drum: Are biometrics the next frontier for advertising?

One such example could be measuring the impact of out of home ads. For instance, measuring the effect on the heart rate of a consumer interacting with an immersive virtual reality ad. The use of biometrics to target advertising could though potentially increase the focus on privacy issues. […]

thedrum.com
Thu, Jul 2, 2015 at 5:24 PM

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AdMobilize Releases AdBeacon 2.0, Upgrades the First “Plug And Measure” Analytics Platform for DOOH Advertising

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Thu, Jul 2, 2015 at 5:23 PM

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