Would you believe that more people own mobile phones than toothbrushes? With communication and connection priorities topping those of even hygiene, including mobile marketing in your digital out-of-home strategy would seem to be a reasonable approach. […]
[…]
New company offers urbanites a communications destination for community services; devices are funded by advertising not taxes. WASHINGTON – At Smart Cities Week in Washington, Comark Corporation is launching CIVIQ Smartscapes LLC, a new company that designs and manufactures interactive “smart city” communications structures. […]
[…]
[…]
[…]
[…]
You have purchased your digital signage system and it is up and running. For now. Every savvy operations manager knows the importance of support. […]
It’s the greatest challenge facing the marketing world today. It can be summarized in three points: Agencies don’t understand brands, and continually complain about cost cutting, bad briefs and bad clients. Brands struggle to find and work with quality agencies, and are overwhelmed by tech companies trying to sell “solutions” that don’t actually solve their real problems. […]
The investment bank Morgan Stanley has lit up a very nice, data-driven LED array on the facade of its Times Square global headquarters. The financial firm worked with UK-based agency Framestore on a series of content sequences that are a blend of tickers, ambient video spots and data integrations. […]
Lehigh County Humane Society needed to update their worn-out letterboard sign to help promote aggressive pet adoption efforts. […]
The biggest attraction of the Grand Reopenings redesign is the new Samsung Open House, a store-within-a-store concept that allows customers the opportunity to experience the consumer electronics company’s latest in appliances and TV technology. […]
The display measures approximately 6 feet high by 33.5 feet wide and features a 15HD pixel layout for clear imagery with wide-angle visibility. […]
In a unique push to transform casual passers-by into dedicated Skoda Superb drivers, the automobile maker encouraged potential customers to test out its voice-command Visualiser on a Citylight Poster in Ljubljana, Slovenia. […]
In a unique push to transform casual passers-by into dedicated Skoda Superb drivers, the automobile maker encouraged potential customers to test out its voice-command Visualiser on a Citylight Poster in Ljubljana, Slovenia. […]
