What does digital signage really mean for sales and the future of retail? (Linkedin)
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linkedin.com
Thu, Oct 1, 2015 at 5:56 PM
Thu, Oct 1, 2015 at 5:56 PM
Raw Feed & Search
Thursday, October 1, 2015 Thu, Oct 1, 2015
Test drive the new SEAT Ibiza…from your phone
As part of the new SEAT Ibiza campaign, drivers in the Netherlands explored features such as color, turned on the automobile’s lights, and honked the horn from the convenience of their smartphones. […]
Thu, Oct 1, 2015 at 4:05 PM
Test drive the new SEAT Ibiza…from your phone
As part of the new SEAT Ibiza campaign, drivers in the Netherlands explored features such as color, turned on the automobile’s lights, and honked the horn from the convenience of their smartphones. […]
Thu, Oct 1, 2015 at 4:05 PM
X2O Powers Visual Communications for Toronto’s New UP Express Train Service
The X2O platform powers approximately 80 display screens across all four stations along the Union Pearson Express route. […]
digitalsignageconnection.com
Thu, Oct 1, 2015 at 8:10 AM
Thu, Oct 1, 2015 at 8:10 AM
ScreenScape for Groups Gets Performance Boost
ScreenScape for Groups aims to make life easier for content managers operating a large scale digital signage network. […]
digitalsignageconnection.com
Thu, Oct 1, 2015 at 8:02 AM
Thu, Oct 1, 2015 at 8:02 AM
APN Outdoor Ramps Up Sydney’s Military Road With Double Digital Sites (BandT)
APN Outdoor’s Military Rd overpass, that is currently home to two highly sought-after static billboards, inbound and outbound respectively, will be transformed to house two digital billboards, presiding over the busy stretch of road. […]
bandt.com.au
Thu, Oct 1, 2015 at 7:48 AM
Thu, Oct 1, 2015 at 7:48 AM
Outdoor Plus Adds M1 Staples Corner to Digital Billboard Portfolio (Outdoor Plus)
Outdoor Plus is launching a new site at M1 Staples Corner. Situated at the heart of the major traffic interchange between the A5, the North Circular and the start of the M1, the screen will attract a fortnightly audience of more than 940,000. […]
Thu, Oct 1, 2015 at 7:46 AM
DOOH Campaign: 10 Squats Earn You a Subway Ride… (Pioneering OOH)
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pioneeringooh.com
Thu, Oct 1, 2015 at 7:32 AM
Thu, Oct 1, 2015 at 7:32 AM
O2 launches ‘Make Them Giant’ DOOH campaign (Pioneering OOH)
Waterloo station is playing a key part in the Rugby World Cup as sports fans gather there to make the journey to Twickenham Stadium, so there’s no better way to get them in the mood than with the 40m long full motion digital screen filled with commemorative content. O2’s dynamic digital campaign on Motion@Waterloo displays supporters’ positive tweets that use the hashtag #WearTheRose. […]
pioneeringooh.com
Thu, Oct 1, 2015 at 7:30 AM
Thu, Oct 1, 2015 at 7:30 AM
New York City Franchise and Concession Review Committee (“FCRC”) consents to the change in control of CEMUSA, Inc. owner of CEMUSA NY LLC which holds the New York City street furniture franchise agreement
Paris, 1 October 2015 – JCDecaux SA (Euronext Paris: DEC), the number one outdoor advertising company worldwide, announced that the New York City Franchise and Concession Review Committee (FCRC) voted yesterday unanimously to consent to the change in control to JCDecaux of CEMUSA, Inc., owner of CEMUSA NY LLC which holds the 20-year New York City Street Furniture Franchise Agreement. […]
Thu, Oct 1, 2015 at 2:41 AM
Wednesday, September 30, 2015 Wed, Sep 30, 2015
A media buyer’s primer on beacons: they’re the next wave in out of home advertising (Media Life)
Undoubtedly you’ve heard of beacons. Even so, you may not understand what exactly beacons are or how they could potentially revolutionize out of home advertising over the next few years. To offer some clarity on the issue of beacons, Media Life put together a brief primer for media buyers on this hot concept. […]
Wed, Sep 30, 2015 at 8:22 PM
7 Industries Being Taken Over by Digital Signage (Commercial Integrator)
The digital signage market is set to be worth over $20 billion by 2020. But which industries specifically are seeing the biggest impact? According to research by EmbedSignage, the digital signage industry has been transforming the world, with several industries benefiting from the technology. […]
commercialintegrator.com
Wed, Sep 30, 2015 at 8:20 PM
Wed, Sep 30, 2015 at 8:20 PM
Ad-blocking technology could be good news for Out of Home advertising (Media Update)
Ad-blocking software has been around for some time but the uptake has been slow, restricted to privacy fanatics and others ‘in the know’. But now, it’s gaining significant momentum. […]
mediaupdate.co.za
Wed, Sep 30, 2015 at 8:20 PM
Wed, Sep 30, 2015 at 8:20 PM
Dynamic Outdoor launches new OOH audience measurement system
Dynamic Ai is a 'complete game-changer' says president Brandon Newman. Digital out-of-home company Dynamic Outdoor is introducing a new audience measurement technology called Dynamic Audience Intelligence (Dynamic Ai) that provides detailed metrics, analytics and audience profiling for its inventory across the country. […]
marketingmag.ca
Wed, Sep 30, 2015 at 8:11 PM
Wed, Sep 30, 2015 at 8:11 PM
DOOH Campaign: Lunch is on Rodilla (JCDecaux)
The popular Spanish fast food chain, Rodilla, worked with Samsung and JCDecaux to add a competitive twist to the lunchtime rush. The team installed a 55-inch, interactive screen in a Downtown Madrid advertising unit on which participants raced the clock to put together tasty lunch menus. […]
Wed, Sep 30, 2015 at 8:09 PM