It’s only six weeks to go until the Digital Signage Summit Europe presented by DSF Europe opens its doors; this year at an earlier summer date over two complete days on the 23rd and the 24th of June 2016. […]
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Prior to her appointment as oOh!media’s first Chief Marketing Officer, Michaela Chan, thought she understood Out Of Home advertising. Though when she arrived she realised that the capabilities of oOh!’s audience network far exceeded her expectations – she had a steep learning curve. Like most CMOs, I associated Out Of Home advertising with big billboards. […]
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Johannesburg - Over 70 percent of the huge billboards, banners and wraparounds erected across Joburg are illegal. And now the Johannesburg Property Company (JPC) has warned the outdoor advertising industry that not only will these billboards be taken down, but the companies will be fined and the boards and materials confiscated. […]
Photo: Scene from the film Man On A Ledge, which is not about Digital OOH local ad networks. At least I don’t think so. It seems like every week lately I spend some time on the phone talking a guy off a business ledge. […]
Paris, 12 May 2016 – JCDecaux SA (Euronext Paris: DEC), the number one outdoor advertising company worldwide, announces that following a competitive tender, it has been awarded the Montevideo advertising smart clocks contract in Uruguay, for a period of 15 years. […]
Colleges and universities are gearing up for the summertime deployment of campus-wide digital signage networks capable of delivering customized, timely and engaging information to students and faculty. […]
American friends who’ve come up to Toronto for a visit or on business have tended to marvel at the sight of big buildings along major roadways that say simply: BEER STORE. […]
PORTLAND, Ore.–(BUSINESS WIRE)–Lattice Semiconductor Corporation (NASDAQ:LSCC), the leading provider of customizable smart connectivity solutions, today announced the broad availability of 19 HDMI® products geared towards the Industrial market. […]
Toronto, ON, May 12, 2016 (TSX: CGX) – Grabbing your favourite beer has never been so easy, as today Cineplex Digital Media (“CDM”) announced that it has been selected by The Beer Store to support its mission to digitize and revamp the shopping experience. […]
CLEVELAND, May 11, 2016 /PRNewswire/ — Local marketing software and services provider Brandmuscle has filled two new leadership positions on its rapidly growing digital team as it focuses on bringing innovative strategies to current and potential clients – typically Fortune 500 brands that sell through a network of dealers, agents, franchisees or distributors. […]
Shop windows are becoming valuable marketing assets as brands transform spaces into retail theatre. Brands are creating real consumer engagement by treating windows and shop fronts across their store portfolio as innovative outdoor ads. […]
Norway’s third biggest city Trondheim has banned all adverts that feature models in any state of undress claiming it has a negative impact on body image. It also wants any ads that have been retouched, regardless of what’s being sold, to be identified as such. […]
