PJSC's Mark Boidman presented "State of the Industry", discussing the latest industry trends as well as key recommendations and financial and operational metrics. What's the growth potential behind digital signage revenue? What are the drivers and inhibitors of industry growth? […]
A new DooH location has been authorised in the British capital. Outdoor Plus has won the contract permitting the installation of large digital advertising billboards outside both entrances to the Piccadilly Underpass in central London. Another success for outdoor digital advertising in London. […]
The Google Impact Challenge is an annual search for non-profit organisations with innovative digital ideas. This year, the search engine used interactive DooH during the campaign to select successful contestants. […]
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So much of the content that I see developed for screens in specific vertical markets and use cases follows perfectly acceptable, but highly predictable patterns. Corporate screens get staff messaging. Retail gets sales and promotion. So it’s interesting to see a project – this one in health care – that does something different. […]
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While walking around in New York City, a billboard ad from Calvin Klein caught the eye of Heidi Zak— but not in a good way. Zak, the CEO and co-founder of lingerie company ThirdLove, saw a billboard for the designer’s new spring campaign in New York’s SoHo neighborhood. The first image features a full-body shot of actress Klara Kristin along with the words, “I seduce in #mycalvins. […]
AdSemble was founded back in 2008, and as described by founder and CEO Matthew Olivieri, in its early days it served as “a media buying service that was brokering deals manually” between the people who wanted to buy ads on digital billboards and the businesses who owned those billboards. […]
A regular reader sent in a note from a departure lounge at JFK, where a media company and airport management team decided to put an interactive “experience” screen on a support column. Problem is, if it’s like the scene at most U.S. airports, an optimal experience for passengers is finding a precious seat at a gate, not killing time taking faux pix with the Statue of Liberty. […]
YCD Multimedia’s EMEA Professional Services team gains expert certification accreditation in digital signage by the DSEG. New York, March 22, 2016 – YCD Multimedia, the leading global provider of advanced digital signage software solutions, announces all members of its EMEA based Professional Services team have successfully completed the DSEG’s Digital Signage Certified Experts program. […]
Ok, back at World HQ after DSE and a mini-vacation three hours northeast of Vegas ay Zion National Park. One word review: Amazing. I arranged for a local guy to run around at the mixer last week and grab shots of the venue and people. […]
ISE 2016 (Stand 11-E57), Amsterdam, February 8, 2016 Prysm today introduced a new 98” LCD display that will enhance the collaboration across the enterprise. The company will demonstrate the display in conjunction with the new Prysm Enterprise solution and Skype for Business integration at ISE 2016. […]
New York, March 22, 2016 – YCD Multimedia, the leading global provider of advanced digital signage software solutions, announces all members of its EMEA based Professional Services team have successfully completed the DSEG’s Digital Signage Certified Experts program. They join the U.S Professional Services team who became certified last month. […]
