(Paris, June 9th 2020) – Quividi, the pioneer and World #1 audience & campaign intelligence platform for DOOH & Digital Signage, is about to release an upgraded version of its Audience Measurement Platform that can count DOOH audiences even though they are wearing a face mask. […]
(Paris, June 5th 2020) – Quividi, the pioneer and World #1 audience & campaign intelligence platform for DOOH & Digital Signage, has released the second edition of Pulse, its first Global DOOH Indoor Traffic Index, aggregating the real-time audience data of its hundreds of customers and their tens of thousands of screens across the globe. […]
Quividi, the pioneer and world’s #1 audience and campaign intelligence platform for digital out-of-home (DOOH), today announced a partnership with Vistar Media, the leading global provider of programmatic technology for DOOH. Quividi’s audience analytics will now be accepted in the Vistar exchange as network impression metrics. […]
Vistar Media and Quividi share a global footprint, with common DOOH partners in North-America, Europe and APAC. Through this partnership, media owners can easily get the accurate impression data necessary to transact programmatically. AdMyTV, an innovative provider enabling screen owners to connect to programmatic ad platforms, is the first network to benefit from the collaboration. […]
The French computer vision firm Quividi – which has been marketing video analytics into the digital signage and DOOH ecosystems for many years – has shuffled its management team, naming a new CEO, shifting its longtime CEO to the board, and bringing back a founder. […]
Quividi has appointed Laetitia Lim as Chief Executive Officer and of Olivier Duizabo as President. These appointments are aimed at accelerating the company’s growth in existing key markets as well as in new territories such as Asia, and developing new revenues and expertise that leverage Quividi’s data science capabilities. Laetitia Lim joined Quividi as COO in 2018. […]
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Asunción, 06/11/2019 – JWF Group, Paraguay’s Largest Local DOOH Company, has selected Quividi, the World #1 audience & campaign intelligence platform for DOOH, to measure and analyze the audience of its network of large indoor and outdoor screens and optimize the campaigns of its advertisers. […]
Quividi's methodology meets or exceeds the highest standards of online and out-of-home audience measurement (IAB/3MS, ESOMAR and DPAA) and is future-compatible with the upcoming cross-platform audience standard (IAB/3MS). This is demonstrated in the context of audience measurement standards history as well as the cross-platform roadmap of the future. […]
In this article, we discuss why audience measurement needs adjustments due to natural differences between the detection technology and the reality of the audience for the display. We also explain Quividi’s method of performing that adjustment. […]
Signagelive, cloud based digital signage platform, and Quividi, the World #1 Audience & Campaign Intelligence platform for DOOH and Digital Signage, announce the deep integration of their platforms. […]
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If DOOH and Digital Signage’s core DNA are to be one-to-many media, that doesn’t mean that contextualisation isn’t relevant nor possible. Call it “mass contextualization” or “personalisation at scale”, it works. As a pioneer in our space, Quividi has been collecting and analyzing billions of audience data, that demonstrate the value of data-driven contextualized content. […]
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